Director Marketing Firdapse-Community Oncology at Catalyst Pharmaceuticals, Inc. | Miami, FL | $233K/yr – $246K/yr

Catalyst Pharmaceuticals, Inc.

Director Marketing Firdapse-Community Oncology

Miami, FL (Remote)

$233K/yr – $246K/yrDirector/Executive7+ years expFull time

Posted 4 weeks ago

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Job Summary

Own a full ownership of oncology brand growth for FIRDAPSE in community oncology, bridging HCP and patient marketing with omnichannel campaigns, cross-functional alignment, and ROI-driven budgeting.

Build and lead the oncology brand strategy across GPO/community settings, coordinating with sales, medical affairs, and market research to drive awareness, adoption, and share.
Lead omnichannel campaigns (print, digital, in-person) to communicate value to community oncologists, HCPs, and patients and boost visibility at conferences.
Monitor ROI and performance, translate market insights into the annual plan, and ensure compliant, agency-backed execution.

Job Description

Responsibilities

Develop and execute marketing strategies to increase FIRDAPSE awareness, adoption, and market share within the oncology LEMS segment; specifically within the GPO/community oncology setting
Lead the development of omnichannel promotional campaigns (print, digital, and in-person) to effectively communicate FIRDAPSE’s value proposition to community oncologists both HCPs, and patients
Align marketing initiatives with sales, medical affairs, and market research teams to optimize impact and execution
Conduct market analysis, competitive intelligence, and consumer insights research to inform strategic decisions
Drive brand positioning and messaging for the oncology segment, ensuring clarity and differentiation
Represent Catalyst at key community oncology conferences and industry events, focusing on increasing FIRDAPSE's visibility in SCLC treatment discussions
Contribute to the development of the annual brand tactical plan, with a focus on HCP and patient marketing, omnichannel engagement, and strategic execution
Partner with medical, legal, and regulatory teams to ensure compliance with all promotional activities
Oversee relationships with agency partners, consultants, and key advocacy organizations to drive brand initiatives
Monitor budget performance and optimize resource allocation for maximum ROI

Requirements

Bachelor’s degree in Marketing, Business, or a related field. MBA preferred
5–7 years of pharmaceutical marketing experience, with a strong preference for community oncology marketing experience
Deep understanding of HCP and patient marketing in the community oncology therapeutic area, specifically GPO/Community Oncology marketing
Proven ability to translate market data and competitive insights into actionable strategies
Strong communication and presentation skills, with experience influencing key stakeholders
Experience working cross-functionally with sales, market access, medical affairs, and regulatory teams
Ability to manage external partners, including marketing agencies, consultants, and advocacy organizations
Demonstrated success in budget management, strategic planning, and tactical execution.
30% business travel is required: including evenings, weekends and multi-day travel

Nice to have

Neurology or rare disease marketing experience is a plus.

Benefits

Catalyst is committed to providing competitive wages and comprehensive benefits including health, dental, and vision insurance, generous paid time off, a retirement savings plan with Company Match, and more. Further details about our benefits package can be found here: https://www.linkedin.com/company/catalystforrare/life/life-at-catalyst/?viewAsMember=true

Catalyst Pharmaceuticals, Inc.

4.0 Glassdoor

Catalyst Pharmaceuticals, Inc., (Nasdaq: CPRX) is a biopharmaceutical company committed to improving the lives of patients with rare diseases. With a proven track record of bringing life-changing treatments to the market, we focus on in-licensing, commercializing, and developing innovative therapies. Guided by our deep commitment to patient care, we prioritize accessibility, ensuring patients receive the care they need through a comprehensive suite of support services designed to provide seamless access and ongoing assistance. Catalyst maintains a well-established U.S. presence while actively seeking to expand its global commercial footprint through strategic partnerships. Catalyst is headquartered in Coral Gables, FL., and was recognized on the Forbes 2024 list as one of America's most successful small-cap companies.For more information, please visit Catalyst's website at www.catalystpharma.com. View our Privacy Policy: https://catalystpharma.com/privacy-policy/View our Social Media Guidelines: https://catalystpharma.com/social-media-guidelines/

Founded in 2002

Miami, Florida, USA

181 employees (16 in marketing)

www.catalystpharma.com

57% recommend to a friend

100% CEO approval