Responsibilities

• Communication Strategy & Execution
• Lead the end-to-end execution of customer communications across email, SMS, print and emerging channels.
• Oversee the development, deployment, and optimization of marketing and operational communications that support customer engagement, retention, service adoption, and regulatory requirements.
• Ensure communications are delivered accurately, efficiently, and in compliance with all applicable legal, regulatory, and brand standards.
• Establish governance and best practices that drive consistency across communication programs, clients, and business units.
• Platform & Operational Leadership
• Own the strategy, roadmap, and operational effectiveness of Asurion's communication technology ecosystem, including:
• AMP (Asurion's proprietary email and SMS platform)
• Iterable
• Infobip

Requirements

• Bachelor's degree in Marketing, Business, Communications, Technology, or related field.
• 10+ years of experience in marketing operations, customer communications, CRM, lifecycle marketing, or related disciplines.
• 5+ years of people leadership experience managing high-performing teams.
• Experience leading large-scale email, SMS, and/or direct mail communication programs.
• Demonstrated success managing marketing technology platforms and vendor ecosystems.
• Experience overseeing multimillion-dollar budgets and strategic vendor relationships.
• Strong understanding of communication compliance requirements, governance practices, and operational controls.
• Exceptional analytical, strategic thinking, and problem-solving capabilities.
• Proven ability to influence senior leaders and drive cross-functional alignment.

Preferred

• Experience with Iterable, Infobip, Salesforce Marketing Cloud, Adobe Campaign, Braze, or similar customer communication platforms.
• Experience managing proprietary or internally developed marketing technology solutions.
• Background in telecommunications, insurance, subscription services, retail, or other customer-centric industries.
• Experience leading communication standardization or transformation initiatives across multiple business units or clients.