Contract Manufacturer Llc

Director of Marketing

Madill, OK (Unknown)

Salary Not AvailableDirector/Executive7+ years exp

Posted 2 months ago

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Job Summary

Own the end-to-end marketing function to drive brand growth, product launches, and cross-functional campaigns through data-driven decision making and KPI-led outcomes.

  • Lead brand, demand, and product-launch activities across channels with clear ownership and measurable ROI.
  • Build and maintain dashboards, reports, and cross-functional processes to optimize marketing performance and collaboration with sales and stores expansion.
  • Manage agencies and internal teams to deliver high-quality campaigns on time and aligned to company strategy.

Job Description

Responsibilities

  • Serve as the leader on all marketing related projects for the company
  • Develop and execute a marketing vision and plans that aligns with the Company’s strategy
  • Support new product launches and development of launch plans
  • Lead the refreshing of the Company’s websites
  • Develop a daily, weekly, monthly dashboard to ensure the effectiveness of our marketing efforts
  • Develop various marketing initiatives via collaboration and personal initiative. Manage and report on the marketing initiatives to ensure successful implementation that meets projected KPI’s and ROI expectations
  • Work across a broad cross-functional team to support marketing contributions to the planning, opening and development of new stores/locations
  • Support and collaborate with sales representatives on marketing initiatives, various campaigns and ad hoc projects and requests
  • Lead data driven marketing activities with an emphasis on metrics, lead development and lead nurture, and relationship management
  • Increase brand awareness and reach across, multiple platforms and optimize online presence

Requirements

  • Bachelor’s degree or equivalent experience/education combination in Marketing or Business
  • 7-10+ years of related experience
  • Preferably has experience in an industrial product
  • Experience in durable goods distribution and or retail marketing

Preferred

  • Understanding of digital web based and traditional marketing channels and tools and analytics, included SEO and managing/optimizing paid campaigns
  • Experience in durable goods distribution and or retail marketing, multi-location is a plus
  • Ability to build project plans and schedules, including budging and tracking financial impacts, with multiple dependencies
  • Strong organizational skills and ability to manage multiple projects
  • Work well under pressure and effectively prioritize responsibilities
  • Excellent communications skills (written and verbal)
  • Heightened sense of urgency
  • Strong business acumen
  • Big company experience but a passion for hands on execution
  • Executive presence and comfortable developing presentations, communicating plans and progress at all levels
  • The ability to analyze data to determine where to focus resources to deliver the maximum growth potential
  • Customer Focus
  • Time Management

Benefits