Director of Marketing & Communications

New York City, NY (On-site)

Salary Not AvailableDirector/Executive5+ years expFull time

Posted 2 months ago

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Job Summary

Own BXEDC's marketing and comms agenda across branding, content, events, and external partnerships to unlock local economic impact.

  • Brand and storytelling: own messaging, tone, and visual identity across channels.
  • Content engine and event marketing: produce collateral, social, site updates, and campaign coverage for major Bronx events.
  • Stakeholder engagement: coordinate with officials, partners, vendors, and media to amplify BXEDC programs.

Job Description

Responsibilities

  • Develop and implement marketing and communications strategies that support BXEDC’s mission, programs, events, and organizational priorities.
  • Manage BXEDC’s brand identity, messaging, tone, and visual consistency across digital, print, press, website, and event materials.
  • Create, edit, and coordinate marketing materials, including flyers, newsletters, social media graphics, event invitations, program summaries, press materials, presentations, and other collateral.
  • Manage BXEDC’s social media channels, website content, email newsletter, content calendar, and digital performance tracking.
  • Create written, photo, video, and graphic content highlighting Bronx businesses, entrepreneurs, neighborhoods, cultural assets, commercial corridors, tourism assets, and BXEDC initiatives.
  • Lead marketing and promotional efforts for Bronx Week, Tour de Bronx, the Bronx Walk of Fame, BX-Factor, business workshops, summits, tourism campaigns, and partner events.
  • Interact and engage with elected officials, government agencies, community partners, and other external stakeholders to support BXEDC events, communications, public-facing initiatives, and partnership opportunities.
  • Attend events as needed to capture content, coordinate social media coverage, support photographers and videographers, and ensure consistent public messaging.
  • Develop small business spotlights, neighborhood features, tourism content, entrepreneur stories, and program impact stories.
  • Support press releases, media advisories, talking points, event scripts, public statements, sponsor recognition, funder visibility, and post-event recaps.

Requirements

  • Bachelor’s degree in marketing, communications, public relations, journalism, public administration, nonprofit management, business, urban studies, or a related field required.
  • Five or more years of relevant experience in marketing, communications, public relations, nonprofit management, economic development, government, tourism, community engagement, or related work.
  • Strong writing, editing, proofreading, storytelling, and public-facing communications skills.
  • Experience managing social media, newsletters, websites, content calendars, campaigns, event marketing, press support, and stakeholder engagement.
  • Ability to translate programs, events, funding opportunities, and economic development initiatives into clear and compelling public messaging.
  • Proficiency with Microsoft Office, Google Workspace, Canva, and common social media platforms required; experience with Adobe Creative Suite, Constant Contact, Mailchimp, WordPress, Wix, Squarespace, Meta Business Suite, Google Analytics, or similar platforms preferred.
  • Ability to coordinate with external vendors and consultants, including graphic designers, web developers, photographers, videographers, printers, and public relations support.
  • Strong organizational skills with the ability to manage multiple campaigns and content calendars simultaneously.
  • Experience working with diverse community stakeholders and translating complex programs into accessible communications.
  • Proven track record of producing high-quality collateral for events and initiatives.

Preferred

  • bilingual English/Spanish skills preferred
  • Familiarity with photography, videography, short-form video, graphic design, and content production strongly preferred.
The Bronx Economic Development Corporation logo

The Bronx Economic Development Corporation

The Bronx Overall Economic Development Corporation (BXEDC) was established over four decades ago with the purpose of providing Bronx businesses access to resources and capital to help build a thriving community in the borough.

Founded in 1981
Bronx, New York, USA
14 employees (2 in marketing)

Traffic Signals

Monthly Visitors
2.2K
Traffic Source Mix
Search
28.4%
Direct
50.1%
Referral
5.8%
Social
14.4%
Paid
1.2%

Headcount Trend

Current headcount: ~14

Marketing Team

Marketing Team Size
2 (14% of company)