Director of Marketing

Las Vegas, NV (On-site)

$115K/yr – $130K/yrSenior Level7+ years expFull time

Posted 1 month ago

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Job Summary

Own a revenue-focused marketing and programming function for Las Vegas venues, balancing brand, social media, activations and press while coordinating with the VP and local press team. It demands cross-venue programming, tight budget control, and constant market/competitor sensing to hit top-line goals.

  • Marketing and Programming Ownership: Drive revenue across brand, digital, social, programming and activations for multiple outlets.
  • Operations and Partnerships: Lead daily programming, manage vendor relationships, media agreements, and cost-cutting initiatives within a six to seven figure budget.
  • Cross-functional Leadership: Align with the VP, Press Team, and weekly marketing leadership meetings to set strategy and ensure plan execution.

Job Description

Own the Vegas marketing revenue engine for hospitality outlets, balancing brand, digital, and activations while coordinating with the VP and local press; heavy emphasis on programming, venue activations, and cost control.

  • Responsibilities: Lead and drive top line revenue for all areas of marketing and programming.
  • Responsibilities: Daily communication with the Vice President of Marketing for guidance and questions.
  • Responsibilities: Assess market trends, market share and the competitive hotel, food and beverage environment including nightlife and day life.
  • Responsibilities: Develop and implement a marketing brand, digital and social media plan to achieve the desired positioning of the food and beverage outlets, and manage marketing team action items within the plan.
  • Responsibilities: Develop all marketing rollout plans for major announcements and work with the local Press Team.
  • Responsibilities: Conceptualize, develop and execute programming and activations on a daily basis per venue and where applicable.
  • Responsibilities: Ensure all marketing team members perform their day-to-day tasks as set forth.
  • Responsibilities: Participate in all weekly team meetings and be the leading voice of the Las Vegas Marketing Department.
  • Responsibilities: Ensure all Digital Media Platforms are up to date with photography, video, events, press, special events, and copy.
  • Responsibilities: Review all media agreements.
Carver Road Hospitality logo

Carver Road Hospitality

Carver Road Hospitality is a trailblazer in creating elevated, award-winning dining, day-life and nightlife experiences. With a portfolio that includes acclaimed venues such as Carversteak, Flanker, and Casa Playa in Las Vegas, Seamark Seafood + Cocktails in Boston at Encore Boston Harbor, Rosevale Kitchen & Cocktail Room + Starchild Rooftop in New York City, we pride ourselves on delivering innovative concepts and exceptional service. Headquartered in Las Vegas with a strong presence in New York, Salt Lake City, Boston and Glendale, AZ our team is driven by creativity, excellence, and a passion for hospitality. We are committed to fostering growth and creating opportunities for hospitality professionals to build their careers and grow alongside us as we continue setting new standards in our industry and shaping the future of dining and entertainment across the country and soon to be internationally.Venues include:Carversteak | Resorts Worlds Las VegasFlanker Kitchen & Sports | Las Vegas, Salt Lake City, ArizonaRosevale Kitchen & Cocktail Room | CIVILIAN Hotel, NYCStarchild Rooftop | CIVILIAN Hotel, NYCCasa Playa | Wynn Encore Las VegasSeamark Seafood & Cocktails l Encore Boston HarborOld Wives' Tale l Encore Boston HarborEmmy's Pizza

Founded in 2020
Las Vegas, Nevada, USA
59 employees (14 in marketing)