Director of Marketing

Grand Rapids, MI (On-site)

Salary Not AvailableDirector/Executive4+ years expFull time

Posted 2 months ago

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Job Summary

Own the enterprise marketing agenda across Atrium’s home services brands, shaping strategy and cross-functional execution to drive brand consistency, campaigns, and enterprise communications while scaling the marketing organization.

  • Lead multi-brand marketing programs with executive-ready reporting and cross-functional collaboration.
  • Oversee content, campaigns, and events from brief to delivery, ensuring on-brand, on-time execution across web, email, social, PR, and sales collateral.
  • Coordinate with growth, operations, customer experience, and leadership to align priorities and accelerate enterprise initiatives.

Job Description

Responsibilities

  • Lead cross-functional marketing initiatives across multiple Atrium brands and business functions
  • Support brand strategy, campaign planning, creative direction, and local market activation efforts
  • Oversee development and execution of marketing content across channels including web, email, social media, sales collateral, internal communications, public relations, and promotional campaigns
  • Create and manage marketing calendars, campaign briefs, project plans, and reporting structures to support operational efficiency and accountability
  • Partner with internal stakeholders and external agencies to ensure projects are delivered on time, on brand, and aligned with business objectives
  • Develop executive-level marketing updates, presentations, reports, and communications for leadership and board-level audiences
  • Provide leadership, mentorship, and guidance to marketing team members and cross-functional partners as the organization continues to scale
  • Collaborate closely with growth marketing, operations, customer experience, and leadership teams to support enterprise marketing priorities
  • Assist with website strategy, integrated campaigns, event activations, and enterprise communication initiatives
  • Adapt to evolving business priorities and support high-impact projects across the organization as needed

Requirements

  • 4–6 years of marketing experience across multiple disciplines including brand, content, communications, growth/performance marketing, lifecycle/CRM, web, events, or creative strategy
  • Strong project management skills with the ability to manage multiple priorities simultaneously in a fast-paced environment
  • Excellent written and verbal communication skills with experience developing executive-ready communications and presentations
  • Demonstrated ability to balance strategic thinking with hands-on execution
  • Strong collaboration and relationship-building skills across departments and leadership levels
  • Self-motivated, adaptable, and comfortable operating in a growing and evolving organization
  • Experience leading projects, mentoring team members, or managing cross-functional initiatives
  • Ability to work on-site in Grand Rapids, Michigan

Preferred

  • Experience in home services, trades, or local service industries such as HVAC, plumbing, electrical, pest control, lawn care, or automotive services
  • Experience supporting multi-brand or multi-location organizations
  • Familiarity with ServiceTitan, Invoca, or similar field-service platforms
  • Experience working within a private equity-backed organization
  • Previous agency experience or experience managing agency/vendor relationships

Benefits

  • Competitive Wages!
  • Benefit eligible day one - medical, vision, and dental
  • Employer provided life insurance policy
  • 401K with a Company Match
  • Parental and Bereavement Leave
  • Employer Sponsored short- and long-term disability
  • Paid holidays, a floating holiday and PTO
Atrium Home Services logo

Atrium Home Services

Atrium Homes Services started its journey in 2021 with the acquisition of Anderson Heating, Cooling & Plumbing near Cleveland, Ohio and Service Professor in Grand Rapids, Michigan. In a short span, we have rapidly expanded through organic initiatives and acquisitions to become a premier home services company in the region. Today, the Atrium family of brands has over 400 employees working together to keep our customers' comfortable and safe.As a growing home services platform, we partner with business owners and the best residential HVAC, Plumbing, Sewer & Drain, and Electrical companies throughout the Midwest.

Founded in 2021
Cleveland, Ohio, USA
22 employees (4 in marketing)

Traffic Signals

Monthly Visitors
493
Traffic Source Mix
Search
83.7%
Direct
5.1%
Referral
4.9%
Social
5.1%
Paid
1.2%

Headcount Trend

Current headcount: ~22

Marketing Team

Marketing Team Size
4 (18% of company)