Director of Marketing

Salt Lake City, UT (On-site)

Salary Not AvailableDirector/Executive5+ years expFull time

Posted 5 months ago

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Job Summary

Drive hotel marketing across multiple venues and agency partnerships to attract guests and optimize promotions.

  • Must-have: Five years’ hotel marketing or related experience.
  • Standout: Demonstrated competency managing outside agencies.

Job Description

Responsibilities

  • Creates and executes annual marketing plan to budget, in consultation with hotel, restaurant, spa and other venue leaders as well as Davidson above property marketing leaders.
  • Partners with operations, F&B and sales teams to execute promotions and campaigns to target in-house guests, local customers and loyal guests.
  • Works with property revenue management to verify correct offer loading, verify offer is appropriately directed at relevant consumer groups.
  • Aggregates and analyzes reports from agencies and combines with internal metrics and insights to formally report out on results and adjust forward marketing plan.
  • Complete required month end reports.
  • Partners with operations for optimal email collection.
  • Manages hotel and restaurant website content.
  • Manage campaigns and data collection for F&B, spa and HR channels.
  • Partners with hotel department heads on coordination of marketing of events and PR activations.
  • Manages the execution of seasonal promotions by working with hotel leaders to create programming.

Requirements

  • Five years’ experience in hotel marketing, digital or related professional field.
  • Demonstrated competency managing outside agencies.
  • Demonstrated competency in copywriting.
  • Basic understanding of HTML.
  • Excellent time management skills.
  • Strong working knowledge of Instagram, Facebook, Twitter and LinkedIn.
  • Excellent written and verbal communication skills.
  • Competency in Adobe design programs.
  • Average or better knowledge of Microsoft Excel.

Benefits

  • Multiple Tiers of Medical Coverage
  • Dental & Vision Coverage
  • 24/7 Teledoc service
  • Free Maintenance Medications
  • Pet Insurance
  • Hotel Discounts
  • Tuition Reimbursement
  • Paid Time Off (vacation, sick, bereavement, and Holidays)
  • 401K Match