Director, Market Access Strategy and Payer Marketing, CNS

USA (Remote)

$186K/yr – $279K/yrDirector/Executive8+ years expFull time

Posted 8 days ago

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Job Summary

Own and drive market access and payer strategy across inline and pipeline assets, shaping value propositions and cross-functional execution to maximize patient access and value realization.

  • Lead development of pricing, reimbursement, and payer marketing strategies.
  • Align cross-functional teams including Brand, Medical Affairs, HEOR/RWE, and Commercial to ensure access considerations throughout the product lifecycle.

Job Description

Responsibilities

  • Lead the development of pricing, reimbursement, and payer marketing strategies across inline and pipeline products to optimize patient access and value realization.
  • Develop asset and portfolio-level value propositions, access narratives, and customer engagement strategies aligned with brand and business objectives.
  • Shape pricing, contracting, reimbursement, and channel strategies, providing recommendations, trade-off analyses, and contingency plans to support business goals.
  • Create and oversee payer-facing resources, managed markets tools, and training materials that effectively communicate product value and differentiation.
  • Partner closely with Brand, Medical Affairs, HEOR/RWE, Commercial, Pricing & Contracting, Market Access, and Analytics teams to ensure access considerations are incorporated throughout the product lifecycle.
  • Lead the assessment of market access channels, customer needs, and emerging opportunities, recommending innovative approaches to enhance access and customer engagement.
  • Monitor payer, policy, reimbursement, competitive, and market trends, translating insights into strategic recommendations and business action plans.
  • Guide evidence generation and value strategy development to support favorable payer coverage, reimbursement, and market access outcomes.
  • Serve as a key market access advisor on pipeline development, launch preparation, lifecycle management, and business development opportunities.
  • Define and monitor key performance metrics to assess execution and impact of market access and payer marketing strategies.

Requirements

  • Bachelor’s degree in Business, Marketing, Life Sciences, Healthcare Administration, or a related field.
  • 8+ years of biopharmaceutical, pharmaceutical, or healthcare industry experience, including significant experience in Market Access, Payer Marketing, Pricing & Reimbursement, Managed Markets, or related commercial functions.
  • Demonstrated success developing and executing market access and payer strategies across the product lifecycle, including inline and pipeline products.
  • Deep understanding of the U.S. market access landscape, including payer systems, reimbursement, pricing and contracting, trade and distribution, patient access programs, and channel dynamics.
  • Experience working effectively in a cross-functional matrix environment and influencing senior stakeholders across Commercial, Brand, Medical, HEOR/RWE, and Market Access organizations.
  • Strong strategic, analytical, communication, project management, and problem-solving skills, with the ability to manage multiple priorities and drive results.
  • Proven leadership capabilities, including people management, team development, or leadership of complex cross-functional initiatives.

Preferred

  • Advanced degree (MBA, MPH, PharmD, or related field).
  • Experience supporting both pipeline and inline products, preferably within CNS or other specialty therapeutic areas.
  • Knowledge of pricing and contracting strategy, evidence generation, HEOR/RWE, and business development assessments.
  • Experience leading strategic initiatives, managing agency partners and budgets, and driving market access innovation across complex organizations.
Otsuka Pharmaceutical Co., Ltd. logo

Otsuka Pharmaceutical Co., Ltd.

2-9, Kanda-Tsukasamachi, Chiyoda-ku, Tokyo 101-8535, Japan

Chiyoda, Tokyo, Japan
892 employees (45 in marketing)

Traffic Signals

Monthly Visitors
1.1M
Traffic Source Mix
Search
78.6%
Direct
16%
Referral
4%
Social
0.6%
Paid
0.7%

Headcount Trend

Current headcount: ~894

Marketing Team

Marketing Team Size
45 (5% of company)
Marketing Roles Posted (Last 30 Days)
3

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