Senior Manager, Go-to-Market Marketing - Consumer Services
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USA (Remote)
$110K/yr - $145K/yrIn-houseFull-timeSenior level10+ years exp.
1 day ago
Director, GTM Data Governance & Strategy
USA (Remote)
$142K/yr – $254K/yrDirector/Executive10+ years expFull time
Posted 5 weeks ago
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Job Summary
Own GTM data health and trust across Salesforce and related systems to unlock faster, more accurate pipeline decisions.
- GTM Data Backbone: Define ownership and durable fixes for data breakdowns and field governance.
- Pipeline visibility and forecast reliability: connect data quality to sales productivity.
- Behavior-driven reporting: launch repeatable scorecards and dashboards that drive cross-functional action.
Job Description
- Own the health and performance of GTM data systems
- Improve data accuracy, completeness, and reliability across Salesforce and adjacent GTM systems
- Identify root causes of data breakdowns and implement durable fixes
- Establish clear ownership models and enforcement mechanisms for critical fields and processes
- Define and track KPIs that connect data quality to pipeline visibility, forecast accuracy, and sales productivity
- Launch scorecards and reporting that drive behavior change, not just dashboards
- Ensure GTM leaders trust the data used to run the business
- Translate ambiguous business needs into clear system and process changes
- Personally lead high-priority initiatives from problem definition through rollout and adoption
- When necessary, roll up your sleeves to design workflows, define field structures, and partner directly with systems teams on implementation
- Create a prioritization framework for GTM data improvements
- Implement intake and change management processes that balance speed and governance
- Develop repeatable playbooks for launching new data requirements across regions and segments
- Work closely with Sales, Marketing, Finance, Systems, and Data Engineering to align on definitions and execution
- Influence executive stakeholders with clarity and data-backed recommendations
- Ensure GTM data strategy supports long-term company scale
- Hire and develop a team that combines systems thinking with operational execution
- Set a high bar for ownership, speed, and measurable outcomes
- Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices.
- 10+ years leading GTM, RevOps, or data transformation initiatives in a high-growth SaaS environment
- Demonstrated ownership of large-scale cross-functional initiatives that delivered measurable business impact
- Experience improving and scaling Salesforce (or equivalent CRM) data models in complex organizations
- Strong ability to move from strategy to implementation without losing momentum
- Executive presence with the ability to influence and drive decisions
- Bachelor’s degree or equivalent practical experience
- Flexible Working
- Professional development stipend
- Comprehensive health and parental leave plans
- Remote work options
- Annual Base Salary
- $141,960 — $253,500 USD
- Total Rewards
- At Samsara, we build for the people who keep the global economy moving. We want owners, not passengers, which is why our rewards are designed to fuel high-impact builders. Our compensation program delivers above-market total compensation through a combination of base salary, performance-based bonus/variable pay, and equity (for eligible roles) in a high-growth public company. We meaningfully differentiate pay for our top performers, who have the opportunity to earn above-market compensation that can outpace the broader market over time.
Samsara
Samsara (NYSE: IOT) is the pioneer of the Connected Operations® Platform, which enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. With tens of thousands of customers across North America and Europe, Samsara is a proud technology partner to the people who keep our global economy running, including the world’s leading organizations across construction, transportation and warehousing, field services, manufacturing, retail, logistics, and the public sector. The company's mission is to increase the safety, efficiency, and sustainability of the operations that power the global economy.
