Director of Growth

Miami, FL (On-site)

$110K/yr – $150K/yrDirector/Executive6+ years expFull time

Posted 5 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Director-level growth and brand strategy leadership role overseeing customer acquisition, lifecycle marketing, and go-to-market execution across multiple brands. Responsibilities span digital performance, lifecycle, product launches, retail, and brand positioning with an emphasis on measurement and compliance. Requires 6+ years in growth leadership, attribution expertise, and agency management.

Job Description

Responsibilities

  • We are hiring a Director of Growth & Brand Strategy to lead customer acquisition, lifecycle marketing, brand positioning, and go-to-market execution across all brands.
  • This role owns revenue-driven marketing across: • Digital performance (Meta, Google, SEO)
  • Lifecycle (Email/SMS retention)
  • Product launches
  • Retail & trade marketing
  • Distribution enablement
  • Multi-state brand positioning
  • This is a strategic operator role — not a social media manager position.
  • CAC, LTV, ROAS, funnel optimization
  • Ad agency management
  • Brand voice & positioning strategy
  • Product launch calendar & GTM execution
  • KPI dashboards & reporting
  • Compliance-aware marketing strategy

Requirements

  • 6+ years growth marketing leadership
  • Strong performance marketing background
  • Deep understanding of attribution & analytics
  • Experience managing external agencies
  • Founder-level accountability

Preferred

  • Experience in regulated industries preferred
VENERA logo

VENERA

VENERA HEMP

Founded in 2019
Jamestown, North Carolina, USA
10 employees (2 in marketing)

Traffic Signals

Monthly Visitors
110.4K
Traffic Source Mix
Search
23.1%
Direct
65.4%
Referral
6.3%
Social
3.7%
Paid
1.4%

Headcount Trend

Current headcount: ~10

Marketing Team

Marketing Team Size
1 (10% of company)