Responsibilities

• Strategy Execution: Translate overall company growth marketing strategies into actionable, integrated demand generation programs across digital, events, content, and partner channels.
• Budget & Resource Management: Oversee and deploy the ~$1M marketing budget, managing full-time UK assets and global agency/creative contractors to maximize efficiency.
• AI & Workflow Modernization: Embed advanced AI landscape tools and agentic capabilities into marketing workflows to accelerate high-volume content production and campaign delivery.
• Account-Based Marketing (ABM): Build, launch, and optimize high-targeted ABM initiatives tailored to priority enterprise accounts to maximize commercial pipeline.
• Partner Co-Marketing: Drive scaled co-marketing relationships and channel visibility alongside key strategic partners (Salesforce, Adobe, OpenAI, Databricks).
• Performance Tracking: Maintain rigorous real-time enablement and tracking of campaign metrics, focusing heavily on lead-to-cash conversion rates and marketing-sourced pipeline.

Requirements

• Experience: 7+ years of B2B marketing leadership, demand generation, or marketing operations experience.
• Industry Foundation: Prior experience working within a service-based business or a fast-paced marketing agency environment.
• AI & MarTech Literacy: Strong hands-on proficiency with modern marketing technologies and a deep understanding of the AI tool landscape (specifically Claude or similar LLMs).
• Channel Innovation: Comprehensive knowledge of emerging attention trends and experience leveraging unconventional B2B channels (e.g., TikTok, Instagram Reels, AI Search).
• Partner Ecosystems: Proven track record of executing successful co-marketing strategies or working within major tech partner channels.

Benefits

• Medical Insurance
• 401k
• PTO
• Sick leave
• Remote working