Director, Growth & Alliances

Responsibilities

• You will manage all new business activity, participating wherever appropriate in the planning and follow-up of growth efforts and projects
• You will assist in the development of a revenue growth strategy, with emphasis on new clients and performance-driven creative offerings
• You will work with the pitch team and all departments to ensure aspects of the new business effort are completed according to process, schedule and expectation
• You will lead the development of RFP responses, in partnership with the new business team and agency leaders, with ability to articulate performance creative capabilities across paid media, CRM, dynamic creative optimization, AI creative solutions, and programmatic tools
• You will maintain agency credentials, case studies, and biographies for RFPs and presentations, and author refresh content to ensure the most relevant performance creative work and results are highlighted
• Lead a process that moves teams to strong, strategic presentations grounded in conversion and ROI
• Bring creativity and inspiration to the team while maintaining focus on performance metrics and measurable outcomes
• Gather potential client and competitive background information to help brief pitch teams and build winning pitch strategies, with particular attention to client marketing technology and performance goals
• Prepare consulting agreements, non-disclosure agreements, and new business proposals

Requirements

• 8+ years of experience in New Business within a recognized media or creative agency
• 6+ years of experience managing the pitch process across multiple industry categories
• Proven experience leading and coaching teams through complex pitch processes and new business initiatives
• Hands-on experience with performance creative platforms and tools, including paid media, CRM strategies, dynamic creative optimization (DCO), AI-driven creative production, and programmatic buying
• Strong data literacy: comfortable interpreting performance metrics, conversion analytics, and attribution models to brief teams and inform strategy
• Strategic perspective on how creative choices (format, messaging, personalization, creative testing) directly impact conversion and business results in performance channels
• Experience with the marketing function, including what drives CMO/Director-level decisions, and ability to apply team goals into a compelling agency story and win strategy
• Demonstrated talent for abstract thinking, spotting trends and patterns, curiosity and insight into human behavior, instinct for pop culture, and a nuanced understanding of creative and media-driven work
• Proven ability to articulate why performance creative matters to clients—how it connects to their business goals, not just to tactics

Benefits

• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.