Director, Global Digital Growth & Channel Experience 

New York City, NY (Hybrid)

$165K/yr – $195K/yrDirector/ExecutiveFull time

Posted 3 hrs ago

Job Summary

Own the Digital Channel Experience and drive cross‑functional strategies to optimize discoverability, conversion, and digital shelf performance across all channels.

  • Define and socialize the vision for digital channel experience and best-in-class standards.
  • Align channel strategies with Commercial, Marketing, and Digital teams and establish KPIs and performance frameworks.
  • Lead AI-driven discovery and emerging digital ecosystems, ensuring readiness for content and data distribution.

Job Description

Responsibilities

  • Define the Digital Channel Experience Vision
  • Establish what “best-in-class” looks like across all digital channels and touchpoints
  • Define standards for product detail pages (PDPs), brand presentation, and digital merchandising
  • Ensure consistency and differentiation across retailer, marketplace, and owned channels
  • Own Cross-Channel Performance Outcomes
  • Drive improvements in discoverability, conversion, and digital shelf performance
  • Partner with Commercial, Marketing, and Digital teams to align on channel strategies
  • Define KPIs and performance frameworks across all digital endpoints
  • Evolve Presence in Emerging Channels
  • Lead strategy for AI-driven discovery, agentic commerce, and new digital ecosystems

Requirements

  • 10+ years of experience in digital product management, eCommerce, digital marketing, or omnichannel commerce, with demonstrated progression into senior product or business leadership roles
  • Proven ability to define product vision, roadmap, and success measures for digital experiences that span multiple channels, business functions, and technology platforms
  • Experience operating as a strategic partner to senior business leaders across Commercial, Marketing, Digital, Creative, Technology, and/or Category teams
  • Strong understanding of digital shelf performance, PDP optimization, content syndication, channel requirements, and the role of product content and data in driving conversion and discoverability
  • Demonstrated ability to influence cross-functional teams without direct authority, align competing priorities, and translate business needs into scalable digital capabilities
  • Experience evaluating or shaping digital tools, platforms, integrations, or operating processes that support channel execution at scale
  • Familiarity with emerging digital and AI-driven commerce environments, including AI search, agentic commerce, and evolving consumer discovery behaviors

Preferred

  • Demonstrates the seniority, executive presence, and business integration needed to serve as a credible counterpart to business leaders and strategic partners
  • Outcome-oriented, focused on business impact rather than platform ownership
  • Strong external perspective on digital trends, channels, and consumer behavior
  • Able to influence without direct control across commercial, marketing, and technical teams
  • Capable of balancing strategic vision with tangible execution

Benefits

  • Employees are covered by the company-paid basic life insurance policy and company-paid short-term disability insurance (the benefit commences upon hire and allows for a portion of base salary for up to 26 weeks if you are disabled). Other benefits offered to employees include but are not limited to the following: long-term disability, supplemental life insurances, flexible spending accounts, critical illness insurance, group legal, identity theft protection, etc. Employees are also able to enroll in our 401k Retirement Savings Plan.

Salaries

Posted range

$165K/yr – $195K/yr

Taken straight from the job posting.

The middle of this range ($180K) is in line with the median base salary for Growth Marketing Director roles in the United States ($184K).

Growth Marketing Director median pay in the United States

$189K/yr

Most pay falls between $160K and $200K. Based on 26 salaries.

See all Revlon Corporate salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
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Director, Global Digital Growth & Channel Experience 

Revlon Corporate · New York City, NY · Hybrid