Director, Field Marketing

New Jersey, USA (Remote)

$115K/yr – $150K/yrDirector/Executive7+ years expFull time

Posted 7 weeks ago

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Job Summary

Own Field marketing partnerships across operations and care centers to turn local needs into scalable playbooks and cross‑channel campaigns.

  • Own field alignment: partner with Operations and care-center leadership to prioritize local plans and resources.
  • Own scalable playbooks and processes that enable consistent support across multi-location sites.
  • Lead cross-functional execution with Digital Marketing and Communications to deliver integrated initiatives.

Job Description

Responsibilities

  • Serve as the senior Marketing liaison to Operations, providers, and care center leadership across the organization
  • Build strong relationships and credibility with field stakeholders through thoughtful partnership, communication, and execution
  • Assess business opportunities and care center needs in order to identify appropriate marketing support and growth strategies
  • Partner with Operations leadership to align Marketing resources and initiatives against organizational priorities
  • Communicate priorities, recommendations, and timelines clearly and effectively across stakeholders
  • Lead the development and execution of localized marketing plans and initiatives in support of priority care centers and Expanded Care offerings
  • Develop and maintain scalable marketing playbooks, programs, and processes designed to support recurring business needs across the organization
  • Partner closely with Digital Marketing, Communications, and cross-functional teams to execute integrated marketing initiatives across channels
  • Support provider launches, new services, and other strategic growth initiatives as required
  • Monitor performance and communicate results, insights, and recommendations to stakeholders

Requirements

  • Degree in Marketing, Business, Communications, or related field
  • Minimum of 7 years relevant job experience
  • Prior people leadership experience required
  • Experience supporting multi-location or distributed consumer service businesses required
  • Experience in healthcare, retail, hospitality, restaurant, or franchise environments preferred

Benefits

  • Full time benefit-eligibility beginning the first of the month after starting
  • Choice of multiple medical insurance plans to best meet your needs
  • Axia-paid life insurance, short term and long term disability
  • Additional insurance options including dental, vision, supplemental life insurance, FSA, HSA w/ employer contribution, identity theft, long term care, pet insurance and more!
  • Generous PTO offering with additional time off for volunteering
  • 401k with company match
  • Free counseling for colleagues and family members, including parents and parents-in-law
Axia Women's Health logo

Axia Women's Health

3.0 Glassdoor

Axia Women’s Health is leading the way in improving women’s health. At the heart of achieving this is a caring, connected, and progressive community of more than 450 providers and 200 women’s health centers across New Jersey, Pennsylvania, Indiana, and Kentucky.Our fast-growing community spans OB/GYN physicians, breast health centers, high-risk pregnancy centers, laboratories, urogynecology, and fertility centers. Together, we put women first by delivering the personalized care they need to lead healthier, happier lives. Axia Women’s Health is headquartered in Voorhees, NJ, and Oaks, PA. To learn more, visit www.axiawh.com

Founded in 2017
Voorhees, New Jersey, USA
721 employees
46% recommend to a friend
57% CEO approval

Traffic Signals

Monthly Visitors
139K
Monthly Google Ads Budget
$34.4K
Traffic Source Mix
Search
56.5%
Direct
37.8%
Referral
4.1%
Social
0.9%
Paid
0.6%

Headcount Trend

Current headcount: ~721

Funding

Last Raise
Private Equity, 9 years ago

Funding History

  • Mar 2017
    Private Equity

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