Responsibilities

• Cultivate and manage relationships with civic leaders, cultural influencers, and key voices across the arts, policy, and public sectors.
• Position the museum as an active and respected participant in civic and cultural discourse, engaging individuals and organizations that shape policy and public opinion.
• Identify opportunities for the museum and Director & CEO to contribute to and shape conversations at the intersection of arts, culture, and civic life.
• Represent the museum in high-level external forums, strengthening its visibility, credibility, and influence within the broader cultural ecosystem.
• Oversee all public relations activities, including community, city government, and stakeholder events and communications.
• Track and monitor shifting public discourse, media coverage and other external conversations to manage reputation and identify potential issues.
• Partner with the Marketing and Branding team to position the museum as an essential arts & culture destination and to articulate the museum’s public narrative, ensuring consistency across exhibitions, programs, fundraising initiatives, and partnerships.
• Develop and execute a comprehensive communications strategy aligned with institutional priorities that strengthens relationships with external stakeholders, especially donors and civic partners. Measure the impact of communication efforts against predefined goals , focusing on actionable outcomes such as shifts in awareness and behavior.
• Own the museum's media strategy. Develop and maintain relationships with key media outlets, journalists, and industry influencers; manage media inquiries and coordinate interviews with the Director & CEO and other spokespeople within the museum.
• Research competitor public relations / communications campaigns and industry trends.