Director External Affairs - Communications

Irving, TX (Unknown)

Salary Not AvailableDirector/Executive8+ years expFull time

Posted 1 month ago

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Job Summary

Own external and public affairs messaging for a health system, translating strategy into consistent, audience-ready storytelling across media, stakeholders, and crisis comms while leading a team and shaping reputation.

  • Lead cohesive external comms across proactive/reactive programs, media relations, public affairs, and reputation initiatives.
  • Align with marketing and corporate affairs to grow share of voice, brand, and audience expansion.
  • Advise leaders by translating initiatives and developments into clear, consistent messaging to protect the brand.

Job Description

Responsibilities

  • Meets expectations of the applicable OneCHRISTUS Competencies: Leader of Self, Leader of Others, or Leader of Leaders.
  • Builds a cohesive, coordinated strategy for all proactive and reactive external and foundation communications, public relations/media relations, public affairs activities, and reputation-building initiatives.
  • Develops, maintains, and manages relationships with key external partners, stakeholders, and constituents in support of system, regional, and ministry public affairs goals.
  • Leads multiple direct reports across a department in a highly collaborative, fast-paced environment, working directly with leaders across the organization.
  • Advances and protects the CHRISTUS Health reputation, including broadcast and verbal identity, ensuring communications reflect the organization's mission and values with key audiences.
  • Partners closely with CHRISTUS Health marketing and corporate affairs to ensure consistent messaging and establish and meet benchmarks for increasing share of voice, brand, and audience expansion.
  • Acts as a key strategic resource and advisor for leaders across the health system, translating stakeholder activity, strategic initiatives, and developments to ensure consistent messaging, support direction setting, and protect the overall brand and reputation.
  • Provides visible leadership and effectively engages in change management processes by involving teams and building support.
  • Develops Associates in their professional growth, leads by example, and actively seeks and responds well to feedback.
  • Demonstrates the leadership and courage to communicate difficult messages, give candid feedback, and make hard decisions.

Requirements

  • Bachelor's degree in communications, journalism, public relations, or related field required
  • 8 years of experience in driving the creation and execution of complex external communications and public relations plans required
  • 5 years of Leadership/management experience required
  • Exceptional and persuasive written, oral, and interpersonal communication skills required
  • Ability to make decisions in a rapidly changing environment and perform in high-pressure, deadline-driven situations with multiple stakeholders, including senior leaders, is required
  • A track record of working with local and national media and crafting communications strategies that have delivered strong, positive media coverage and brand awareness required
  • Demonstrated critical thinking skills, working collaboratively with others to solve problems and achieve positive outcomes required

Preferred

  • Healthcare public relations experience preferred
CHRISTUS Health logo

CHRISTUS Health

CHRISTUS Health is a Catholic not-for-profit health care system comprising more than 600 centers, including long-term care facilities, community hospitals, walk-in clinics and health ministries. We are a community of 50,000 Associates, with over 15,000 physicians providing personalized care. Our ministries extend to Texas, Louisiana, New Mexico and Arkansas, and throughout the Americas to Chile, Colombia and Mexico. We continue to expand into new communities each year, adding more physicians and more services and bringing care closer to more people.Sponsored by the Sisters of Charity of the Incarnate Word in Houston and San Antonio and the Sisters of the Holy Family of Nazareth, our mission is to extend the healing ministry of Jesus Christ to every individual we serve.

Carrollton, Texas, USA
28K employees (116 in marketing)

Traffic Signals

Monthly Visitors
1.1M
Monthly Google Ads Budget
$37K
Traffic Source Mix
Search
29.4%
Direct
56.2%
Referral
12.8%
Social
0.7%
Paid
0.7%

Headcount Trend

Current headcount: ~28.2K

Marketing Team

Marketing Team Size
85 (0% of company)
Median Career Experience
9 years
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$648K
Last Raise
$648K
Grant, 2 years ago

Funding History

  • Jul 2024
    Grant • $648K

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