Director, Event Marketing

New York City, NY (Hybrid)

$160K/yr – $190K/yrDirector/Executive10+ years expFull time

Posted 8 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the events strategy and US portfolio end to end, shaping premium experiences, flagship conference leadership, and partner-driven activations to drive pipeline and brand impact.

  • Own the events strategy and US event portfolio end to end
  • Lead flagship conference from concept to on-site execution
  • Collaborate with sales, partnerships, and ABM to align events to pipeline goals

Job Description

Responsibilities

  • Own the events strategy
  • Own the US event portfolio end to end: the calendar, the priorities, the investment case, and the metrics that ladder up to marketing and business goals
  • Decide where Stream shows up and why, across owned, third-party, and partner events
  • Establish what "premium" looks like for Stream and hold every experience to it
  • Own the flagship and elevate experience design
  • Lead the strategy and delivery of our flagship conference, from vision through on-site execution
  • Ideate and launch new event series and formats that set Stream apart in a competitive, largely undifferentiated space
  • Design distinctive, customer-first experiences and shape the agenda, run of show, and the moments people remember
  • Build the field and partner program
  • Design a field event motion that runs as connected campaigns with momentum across the calendar

Requirements

  • 10+ years in event or experiential marketing, with time spent at a strategic, function-owning level
  • People leadership experience, including managing and developing direct reports
  • A strong portfolio of event work. This is a prerequisite, and reviewing it is part of how we'll evaluate candidates, much like reviewing a designer's book
  • In-house experience at a technology company, with a working understanding of demand generation and B2B sales cycles. Agency background is a bonus when combined with in-house experience
  • A track record of owning flagship events or conferences end to end, from concept through on-site delivery
  • Strong field and third-party event experience, including partner and co-branded activations
  • Commercial acumen: you can tie events to pipeline, ABM, and revenue, and speak to impact with leadership
  • Enough fluency in content and design to partner well and set a creative bar, plus a steady hand with agencies, vendors, and sponsors
  • Executive presence and the ability to influence senior stakeholders
  • A strategic thinker who stays close enough to execution to catch what matters

Benefits

  • 20 Days vacation in addition to federal holidays, as well as flexible time off allowances for any ad-hoc childcare/family/caring needs
  • 12 weeks paid Maternity Leave and 2 weeks paid Paternity Leave for employees with over 12 months service
  • Health, dental and vision benefits (a number of these benefits are paid in full for the employee)
  • We want to invest in you financially, so we have a 401K program
  • And of course, the best benefit of all, access to Stream!
Stream logo

Stream

Three million people now have access to the Stream platform through 2,000 brands - across the U.K., Europe and U.S. - making us the world's most widely-used financial wellbeing provider. Offered through major employers like Bupa, Asda, New Balance, Hilton, Burger King and the NHS, our platform helps our members to build brighter financial futures. Stream Platforms,Ltd is a B corporation, built with a social charter to provide fair financial services.

Founded in 2018
London Area, GBR
288 employees (25 in marketing)

Traffic Signals

Monthly Visitors
73.8K
Monthly Google Ads Budget
$1K
Traffic Source Mix
Search
36.7%
Direct
55%
Referral
4.9%
Social
2.9%
Paid
0.3%

Headcount Trend

Current headcount: ~288

Marketing Team

Marketing Team Size
19 (7% of company)
Marketing Roles Posted (Last 30 Days)
9

Funding

Total Funding
$679.4M
Last Raise
Debt Financing, 10 months ago

Recent News