Director, Enterprise Social Media Strategy & Operations

Responsibilities

• Lead and evolve enterprise social media governance, policies, standards, and operating procedures
• Identify opportunities to improve processes, increase efficiencies, and strengthen operational effectiveness across social media and digital communications programs
• Partner with Legal, Compliance, Employee Relations, Marketing, Procurement, and Communications teams to develop and implement governance solutions and best practices
• Drive adoption of new tools, processes, and ways of working through training, communications, and change management initiatives
• Manage enterprise social media platforms, vendor relationships, contracts, and technology investments
• Lead vendor evaluations and RFP processes, balancing business needs, innovation, and ROI
• Maintain strong relationships with platform and technology partners to ensure maximum value and awareness of future product enhancements
• Oversee account governance, security, access management, and regular platform audits across owned and paid channels
• Manage budgets, chargebacks, and financial oversight associated with social media tools and programs
• Research emerging trends, technologies, AI-driven discovery and search capabilities, and industry best practices

Requirements

• 10+ years of experience in social media, digital communications, or digital marketing
• Experience developing and leading social media, digital communications, or digital marketing programs within a large, complex, matrixed enterprise organization.
• Experience managing social media technologies, platforms, vendors, and agency relationships
• Experience leading organizational change management and driving adoption of new processes and technologies
• Experience developing training, communications, and engagement strategies
• Experience managing budgets, contracts, and RFP processes
• Deep expertise in social media platforms, content strategy, digital channels, and emerging discovery methods, including AI-powered search
• Proven ability to influence and lead cross-functional initiatives across large, complex organizations
• Strong project management, organizational, and stakeholder management skills
• Ability to manage multiple priorities and deliver results in a fast-paced environment

Benefits

• comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements)