Director, Ecommerce at BRAHMIN LEATHER WORKS LLC | Fairhaven, MA | $150K/yr – $280K/yr

BRAHMIN LEATHER WORKS LLC

Director, Ecommerce

Fairhaven, MA (Hybrid)

$150K/yr – $280K/yrDirector/Executive5+ years expFull time

Posted 5 months ago

Job Summary

Drive end-to-end eCommerce strategy and operations, owning revenue, site performance, and cross-functional leadership.

Own end-to-end eCommerce operations, from UX to profitability.
Must-have: 5–7 years managing eCommerce with Shopify expertise.
Lead a cross-functional team, budgets, and vendor management to scale revenue.

Job Description

Responsibilities

Ownership and management of the entire eCommerce function, including customer experience (design, aesthetics, content, navigation, information architecture, branding/marketing, performance, and functionality).
Achieve and exceed revenue and profitability targets through strategic planning and tactical execution.
Oversee and optimize the technical infrastructure of eCommerce platforms, ensuring robust, scalable, and secure operations.
Develop, implement, and monitor SEO (search engine optimization) strategies, analytics, and measurement methodologies to drive organic growth.
Monitor and analyze key performance indicators (KPIs) such as traffic, sessions, conversion rates, sales, and customer satisfaction. Identify and roadmap areas that require improvement.
Provide thought leadership in SEO, SEM (search engine marketing), PPC (pay per click), CRM (customer relationship), and digital marketing, driving innovation and process improvements.
Collaborate closely with marketing, design, creative, IT, and planning teams to ensure a unified approach to online business growth and build dynamic strategies to improve site and email performance.
Analyze eCommerce metrics, generate regular performance reports, and use insights to inform decision-making and strategy adjustments.
Lead the e-commerce team, providing guidance, support, and motivation to achieve defined targets. Provide mentorship for further career growth for individuals and teams
Identify new revenue opportunities and areas for business development through ongoing market and industry trend analysis. Remain agile to respond to important strategic industry shifts.
Working with internal and external teams, the Director will oversee the design, functionality, and user experience of the e-commerce website, ensuring it is optimized for session performance, usability, and improved conversion
Establish and manage budgets, P&L, and resource allocation for eCommerce initiatives to support the strategic initiatives to drive sales and achieve profitability targets.

Requirements

A bachelor’s degree in marketing, business, computer science, or a related field is required; a master’s degree is a plus.
5–7 years of experience managing eCommerce websites, with at least 5 years in a managerial capacity.
Extensive knowledge of Shopify functionality and optimization opportunities.
Deep understanding of internet best practices, digital marketing, SEO, SEM, PPC, and CRM.
Demonstrated ability to specify and communicate technical requirements to development teams.
Experience with web analytics tools, CMS platforms, and eCommerce technologies.
Proven experience in managing and optimizing PPC campaigns, backlinking strategies, and digital marketing initiatives.
Strong analytical skills with the ability to compile, interpret, and act on data related to search, conversion, spend, and creative performance.
Outstanding leadership, organizational, planning, problem-solving, and decision-making skills.
Excellent communication skills and the ability to work both independently and collaboratively across teams.
Experience managing third-party vendors and cross-functional teams.
Up-to-date knowledge of industry trends, competitor strategies, and emerging eCommerce tools and technologies.
Ability to build, mentor, and lead high-performing teams.
Strong business judgment, prioritization, and strategic planning capabilities.
Track record of successful project management and execution of large-scale eCommerce initiatives.
Prolonged periods sitting at a desk and working on a computer.
Must be able to lift to 15 pounds at times

Preferred

Master’s degree (preferred)

BRAHMIN LEATHER WORKS LLC

2.5 Glassdoor

Brahmin Leather Works has been designing expertly crafted luxury handbags since 1982. We have a deep expertise in leather, craftsmanship, and a strong point of view when it comes to color. From our signature croc-embossed Melbourne leather to timeless silhouettes, we create pieces that are elevated, distinctive, and built to last.Everything we do starts with our people. Brahmin’s success is our team’s shared success, and that shows up in the way we collaborate, create, and keep pushing the brand forward.As the experts in color, Brahmin is here to help you stand out.

Founded in 1982

Fairhaven, Massachusetts, USA

242 employees (80 in marketing)

www.brahmin.com

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