Director, Digital Shelf

USA (Unknown)

$130K/yr – $190K/yrDirector/ExecutiveFull time

Posted 5 days ago

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Job Summary

Own and lead Digital Shelf Content operations from strategy to delivery, including creative and copy, with a focus on quality, efficiency, and client outcomes across cross-functional teams.

  • Lead delivery standards and client-facing execution
  • Drive process, planning, and performance visibility
  • Balance strategic direction with day-to-day operational execution

Job Description

Responsibilities

  • Operational Leadership and Delivery
  • Lead the day-to-day operations of the Digital Shelf Content division across creative, copy, and content optimization workstreams.
  • Translate strategic priorities into actionable plans, team assignments, processes, and delivery standards.
  • Oversee project timelines, scope, budgets, deliverables, dependencies, and potential risks.
  • Establish and maintain project trackers, capacity plans, workflow documentation, and reporting that provide visibility into team performance and client delivery.
  • Identify operational issues early and implement solutions that improve quality, efficiency, profitability, and scalability.
  • Ensure the consistent use of approved processes, templates, playbooks, quality assurance procedures, and retailer-specific best practices.
  • Partner with project managers, strategists, creative team members, copywriters, syndication teams, account leads, and offshore resources to coordinate successful project execution.
  • Content Quality and Performance
  • Maintain accountability for the quality and effectiveness of digital shelf content produced by the team.

Requirements

  • Demonstrated experience leading digital commerce, digital shelf, creative content, or eCommerce content programs.
  • Strong expertise in creative content development and digital commerce visual best practices.
  • Working knowledge of eCommerce copywriting, SEO, keyword strategy, retailer requirements, and content performance measurement, with the ability to deepen this expertise during the first several months in the role.
  • Experience managing multiple client projects, competing priorities, budgets, timelines, and cross-functional teams.
  • Strong client leadership, presentation, communication, and relationship management skills.
  • Ability to coach team members, delegate effectively, provide constructive feedback, and establish accountability.
  • Commercial understanding of project scoping, resource planning, utilization, pricing, and profitability.
  • Ability to balance strategic thinking with detailed operational execution.

Preferred

  • Curiosity about AI, automation, content technology, and emerging digital commerce practices.

Benefits

  • MPG offers a generous package of health benefits, including medical, dental, vision, STD/LTD, paid maternity/paternity leave, and life insurance. Our compensation program provides market-industry base salary, bonuses, and 401K. In addition to paid holidays, we reward an employee’s extra efforts through unlimited paid time off.
Market Performance Group logo

Market Performance Group

3.6 Glassdoor

Market Performance Group (MPG) is a leading end-to-end, strategy & services omnichannel commerce agency focused on creating the best PATH FORWARD — from market strategy to in-market reality — for today’s fastest-growing consumer packaged goods (CPG) manufacturers. With unparalleled depth and breadth of omnichannel operating experience, MPG builds and activates strategies that synergistically drive brand sales performance across both eCommerce and Brick & Mortar retailers. The company leverages the expertise of seasoned manufacturer and retailer experts with significant experience delivering top-line revenue and bottom-line profit. Its highly regarded team of 400+ strategy and commercialization professionals combine leading-edge omnichannel expertise with strategic consumer, category, and marketplace insights to create competitive advantage and drive profitable growth for CPG brands. Whether focused on game-changing business strategies or go-to-market executional support, MPG has built a strong reputation as a trusted partner and valuable resource to health & wellness, food & beverage, and retail giants, along with leading private equity firms and their operating companies. MPG offers best-in-class, end-to-end capabilities and integrated solutions for a wide range of strategy and commercialization needs. These include Strategy & Business Consulting, Omnichannel Strategy & Services, Business Analytics & Insights, Consumer Marketing & Retail Activation, Order to Cash/3 PL and FleXforce®, for short- or long-term, plug-and-play support for marketing, sales strategy and other capability areas. #marketing #digitalmarketing #ecommerce #retailmedia #omnichannel #marketingstrategy #consulting #analytics #insights #shoppermarketing #branding #gotomarket #cpg #cpgindustry

Founded in 2002
Princeton Junction, New Jersey, US
695 employees (155 in marketing)
63% recommend to a friend
94% CEO approval

Traffic Signals

Monthly Visitors
3.7K
Traffic Source Mix
Search
31.2%
Direct
45%
Referral
7.7%
Social
14.3%
Paid
1.6%

Headcount Trend

Current headcount: ~707

Marketing Team

Marketing Team Size
138 (20% of company)
Median Career Experience
15 years
Median Tenure
3.5 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Last Raise
Private Equity, 5 years ago

Funding History

  • Jan 2021
    Private Equity

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