Responsibilities

• Define and evolve digital product content standards across categories to improve discoverability, conversion, and customer confidence
• Ensure digital product content is complete, accurate, enriched, and optimized prior to product launch
• Establish category-specific attribute standards, taxonomy strategies, and content requirements that support navigation, filtering, SEO, and AI-driven discovery
• Own digital content readiness standards including imagery, enhanced content, specifications, feature/benefit messaging, comparison content, videos, and supporting assets
• Develop scalable supplier onboarding and digital content acquisition processes to improve efficiency and speed-to-market
• Partner with suppliers and merchants to prioritize product content enhancements based on customer needs and business impact
• Develop governance processes and scorecards to measure content quality, completeness, and consistency
• Identify and remediate digital content gaps impacting conversion, discoverability, or customer experience
• Develop and execute digital merchandising strategies across categories and brands
• Own and optimize the end-to-end product discovery experience across navigation, filtering, faceting, and onsite search

Requirements

• 8+ years of ecommerce, digital merchandising, product content, or digital experience leadership
• Strong understanding of ecommerce conversion optimization, SEO, onsite search, taxonomy, and customer journey strategy
• Experience developing scalable product content governance and merchandising processes
• Strong analytical skills with experience leveraging Google Analytics and ecommerce performance data
• Proven ability to lead cross-functional initiatives and influence stakeholders across business and technology teams
• Experience partnering with suppliers, merchants, and ecommerce teams to improve digital product experiences

Preferred

• Understanding of AI-driven search, structured product data, and emerging ecommerce technologies