Director - Digital Marketing and Web Strategy

Pennsylvania, USA (Unknown)

Salary Not AvailableDirector/Executive10+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the digital growth engine with P&L responsibility across paid, SEO, and web, unifying strategy, budget, and ROI for residential and commercial audiences while building AI-aware search visibility and data-driven attribution.

  • Growth Infrastructure: manage budget, channel mix, and ROI to scale profitable leads across platforms.
  • Content, SEO & CRO: drive AI-driven search visibility and end-to-end website optimization with testing roadmap.
  • Analytics & Governance: own funnel dashboards, attribution, and executive reporting to guide smart investments and vendor partnerships.

Job Description

Own the digital growth engine with P&L responsibility across paid, SEO, and web, unifying strategy, budget, and ROI for residential and commercial audiences while building AI-aware search visibility and data-driven attribution.

  • Growth Infrastructure: manage budget, channel mix, and ROI to scale profitable leads across platforms.
  • Content, SEO & CRO: drive AI-driven search visibility and end-to-end website optimization with testing roadmap.
  • Analytics & Governance: own funnel dashboards, attribution, and executive reporting to guide smart investments and vendor partnerships.
Guardian Protection logo

Guardian Protection

Protecting homes and businesses since 1950, Guardian Protection is one of the nation's largest and most highly regarded security companies. We provide smart technology, 24/7 professional monitoring, and peace of mind to hundreds of thousands of customers. Our products are installed by experts, monitored by real people, and truly make a difference. We do what we do because of one simple truth: life is better when it's safe.

Founded in 1950
Warrendale, Pennsylvania, USA
746 employees (14 in marketing)

Traffic Signals

Monthly Visitors
86.6K
Monthly Google Ads Budget
$205.7K
Traffic Source Mix
Search
28.3%
Direct
66.7%
Referral
3.9%
Social
0.4%
Paid
0.6%

Headcount Trend

Current headcount: ~746

Marketing Team

Marketing Team Size
14 (2% of company)