Responsibilities

• Digital Channel Strategy & Governance
• Develop and lead Genmab’s enterprise digital channel strategy across corporate websites, in-market/country websites, intranet, social media, and emerging communications platforms and digital channels.
• Define channel governance, standards, and best practices to ensure brand consistency, compliance, accessibility, and audience relevance.
• Optimize the digital ecosystem to support corporate reputation, employee engagement, investor communications, scientific leadership visibility, and business priorities.
• Partner with IT, HR, Investor Relations, R&D and Commercial, Legal and Compliance stakeholders to align digital strategies with enterprise objectives.
• Evaluate and implement new digital technologies, tools, and platforms that enhance communications effectiveness and audience engagement.
• Content Strategy & Editorial Leadership
• Build Genmab.com as the authoritative source of truth for Genmab’s strategy, science and evolution to a fully integrated biotech – validating messaging and corporate narrative.
• Establish content governance models and workflows to ensure consistency, quality, and operational efficiency and ensure content reflects Genmab’s corporate narrative, culture, values, and strategic priorities.
• Lead enterprise digital content strategy, including editorial planning, audience segmentation, storytelling frameworks, and content lifecycle management.

Requirements

• Bachelor’s degree in Communications, Journalism, Marketing, Digital Media, Public Relations, or related field required; advanced degree preferred.
• 10-15+ years of experience in corporate communications, digital communications, content strategy, or related fields, and demonstrated expertise in digital platforms, CMS ecosystems, social media strategy, SEO, analytics tools, and content operations.
• Significant experience leading enterprise digital channel and content strategy within a global organization, preferably in biotechnology, pharmaceuticals, healthcare, or other regulated industries.
• Strong understanding of platforms such as Adobe Experience Manager, Adobe Edge Delivery Services, Microsoft 365 and SharePoint, that matches strong understanding of corporate communications, reputation management, and stakeholder engagement.
• Experience building editorial frameworks and integrated multi-channel communications strategies.
• Strong project management, organizational, and vendor management capabilities.
• Exceptional written, verbal, and presentation communication skills.
• Experience managing teams and developing talent.
• Familiarity with compliance and regulatory considerations in healthcare or life sciences communications is strongly preferred.

Preferred

• Familiarity with compliance and regulatory considerations in healthcare or life sciences communications is strongly preferred.

Benefits

• For US based candidates, the proposed salary band for this position is as follows: $174,720.00---$262,080.00
• The actual salary offer will carefully consider a wide range of factors, including your skills, qualifications, experience, and location. Also, certain positions are eligible for additional forms of compensation, such as discretionary bonuses and long-term incentives.
• When You Join Genmab, You’re Joining a Culture That Supports Your Physical, Financial, Social, And Emotional Wellness. Within The First Year, Regular Full-time U.S. Employees Are Eligible For:
• - 401(k) Plan: 100% match on the first 6% of contributions
• - Health Benefits: Two medical plan options (including HDHP with HSA), dental, and vision insurance
• - Voluntary Plans: Critical illness, accident, and hospital indemnity insurance
• - Time Off: Paid vacation, sick leave, holidays, and 12 weeks of discretionary paid parental leave
• - Support Resources: Access to child and adult backup care, family support programs, financial wellness tools, and emotional well-being support
• - Additional Perks: Commuter benefits, tuition reimbursement, and a Lifestyle Spending Account for wellness and personal expenses
• Further details on eligibility for compensation and benefits based on role will be provided during the recruitment process