Responsibilities

• 60% Marketing Content & Thought Leadership Strategy
• - In close collaboration with People Inc. Communications Team, develop and execute an integrated content and thought-leadership strategy designed to strengthen D/Cipher's market position and authority.
• - Translate complex products, technologies, and industry trends into clear, persuasive narratives for customers, partners, and industry audiences.
• - Write high-impact content and thought leadership pieces, including industry narratives, sales stories, award submissions, outreach, newsletters, blogs, and other client messaging.
• 40% Industry & Client Visibility
• - Lead initiatives across paid, earned, and owned channels to maximize reach, engagement, and business impact.
• - Lead social media strategy and sponsorships to expand market visibility and product awareness, working in close collaboration with People Inc. Communications Team.
• - Identify and secure opportunities to increase brand awareness through industry events, publications, partnerships, and awards programs; liaise with People Inc. Communications Team to surface the right opportunities to elevate D/Cipher's executive leadership in the industry (e.g., POVs, bylines, speaking engagements).

Requirements

• Education: Bachelor’s degree in Business, Communications, Marketing, or a related field (or equivalent relevant work experience).
• Experience: 10+ years of marketing experience, including at least 5 years within AdTech, digital media, advertising, marketing technology, or related industries.
• Demonstrates exceptional writing, editing, and communication skills with the ability to influence and persuade diverse audiences.
• Deep understanding of the AdTech, digital advertising, and media landscape.
• Proven experience in content strategy and thought leadership.
• Strategic mindset with the ability to connect communications initiatives to business objectives and growth outcomes.
• Highly adaptable, collaborative, and comfortable operating in dynamic, evolving environments.
• Demonstrated ownership mentality with a bias for action and execution.
• Experience executing multi-channel campaigns across paid, earned, and owned media.
• Strong analytical mindset with an understanding of performance measurement, attribution, and business impact.

Benefits

• medical, dental, vision, prescription drug coverage
• unlimited paid time off (PTO)
• adoption or surrogate assistance
• tuition reimbursement
• basic life insurance
• basic accidental death & dismemberment
• short term and long term disability
• 401K savings plan with a company match program
• donation matching
• commuter benefits