Responsibilities

• Website strategy: Own the site as a conversion and narrative asset. Information architecture, page strategy, and roadmap prioritization, not just maintenance requests.
• SEO & GEO: Own organic search performance and how ZeroFox content surfaces in AI answer engines (ChatGPT, Perplexity, Gemini) as those become real discovery channels alongside traditional search.
• Content development: Set content strategy and editorial priorities across the site, blog, and gated assets. Direct the content writer's output against that strategy.
• Web development oversight: Direct the web developer's priorities: page builds, technical SEO fixes, site performance. Translate business priorities into a build queue.
• Design coordination: Direct the designer's priorities for web and content assets, and coordinate with the separate Creative function so brand visual standards don't drift apart.
• Data partnership: Work with Marketing Intelligence & Ops to instrument the site and content properly. This role owns the strategy and roadmap; Ops owns the underlying data infrastructure and attribution.
• Leadership: Full people management accountability for the content writer, web developer, and designer: priorities, growth, and performance.

Requirements

• 8+ years in content, SEO, or digital marketing, with direct experience owning a company website as a strategic asset
• Working knowledge of technical SEO and emerging GEO practices
• Comfortable directing a developer's priorities without being one. Enough technical fluency to scope work and push back on timelines credibly
• Experience managing a small cross functional team (writer, developer, designer)
• Cybersecurity, SaaS, or B2B tech background preferred

Benefits

• Compensation $175,000 - $190,000
• Community-driven culture with employee events
• Respectful and nourishing work environment, where every opinion is heard and everyone is encouraged to be an active part of the organizational culture