Responsibilities

• Build and maintain relationships with hospitals, physicians, rehabilitation centers, home health agencies, hospice providers, and other referral sources.
• Develop and implement outreach and marketing strategies to increase occupancy.
• Represent the community at networking events, community programs, and local organizations.
• Partner with the Executive Director and leadership team to achieve occupancy goals.
• Manage leads, referrals, and follow-up activity using CRM tools.
• Monitor local market trends and identify opportunities to grow community awareness.
• Deliver exceptional service to prospective residents, families, and professional partners.

Requirements

• 3+ years of experience in business development, community outreach, sales, or marketing.
• Experience in senior living, healthcare, hospice, home health, or a related field preferred.
• Strong communication, networking, and relationship-building skills.
• Proficiency with Microsoft Office and CRM systems.
• Valid driver's license and the ability to travel locally for meetings and events.