Director of Communications and Marketing

Chapel Hill, NC (Hybrid)

$95K/yr – $110K/yrDirector/Executive2+ years expFull time

Posted 4 weeks ago

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Job Summary

Own the end-to-end unified communications plan for a university division by turning executive priorities into multi-channel campaigns, content and design requests, and audience-aligned messaging.

  • Strategy to execution: translate priorities into campaigns, timelines and deliverables with quality across channels.
  • Collaboration engine: partner with UCM for content, design, media strategy, and issues management.
  • Operational leader: supervise daily workflow, internal comms, staff development, and cross-functional coordination.

Job Description

Responsibilities
  • Converts the Executive Director’s strategic priorities into clear work plans, campaigns, timelines, and deliverables, ensuring leadership priorities are translated into effective messaging and high-quality execution across channels and audiences.
  • Assists the Executive Director with strategic planning, attends meetings on their behalf, and acts as their designee in their absence.
  • Identifies proactive storytelling and marketing opportunities that advance the division’s mission and reputation.
  • Sets standards for brand alignment, messaging consistency, editorial quality, and audience effectiveness.
  • Monitors execution to ensure projects align with strategic goals, messaging priorities, and quality standards.
  • Serves as the primary point of contact between F&O Communications and University Communications and Marketing (UCM) for strategic planning, content development, and design support on key projects.
  • Coordinates with UCM to request and manage support for content, design, photography, videography, and digital specialist resources, ensuring F&O projects meet university brand and quality standards.
  • Collaborates with UCM’s Strategic Communications team on media strategy, media response and issues management.
  • Coordinates day-to-day workflow, deadlines, approvals, and cross-functional collaboration to ensure operational continuity.
  • Executes day-to-day internal communications, including staffing updates, website updates and administrative communications.
Requirements
  • Master’s or Bachelor’s and 0-2 years’ experience; or will accept a combination of related education and experience in substitution.
  • Required Qualifications, Competencies, and Experience
  • Communication & Content Expertise
  • Exceptional interpersonal, written, and oral communication skills.
  • Knowledge of techniques for disseminating information through various channels, including print, web, email, and existing and emerging social media platforms.
  • Thorough knowledge of the methods of planning, writing, and editing publications.
  • Knowledge of communication and publication principles and techniques; must be a skilled listener able to translate complex information into plain English.
  • Detailed knowledge of and experience with maintaining an interactive website and communicating via social media.
  • Strategic & Organizational Skills
  • Experience working with strategic and integrated communications planning, as well as implementation and change management.
  • Proven ability to manage and lead effectively both people and programs including planning, resource allocation, budget allocation, and supervision; independent judgment and initiative required.
Nice to Have
  • Experience in a higher education institution.
  • At least three (3) years of relevant professional experience.
Benefits
  • University employees can choose from a wide range of professional training opportunities for career growth, skill development and lifelong learning and enjoy exclusive perks for numerous retail, restaurant and performing arts discounts, savings on local child care centers and special rates on select campus events.
  • UNC-Chapel Hill offers full-time employees a comprehensive benefits package, paid leave, and a variety of health, life and retirement plans and additional programs that support a healthy work/life balance.
University of North Carolina at Chapel Hill logo

University of North Carolina at Chapel Hill

Our goal is to understand the innate immune mechanisms that restrict arbovirus pathogenesis. The interferon system is a critical early antiviral response in vertebrates and involves many interferon subtypes signaling through shared receptors to induce antiviral gene expression programs; we aim to distinguish the unique properties of different interferons and the mechanisms by which they control viral infections.

Founded in 2016
USA
168 employees