Director of Communications & Advancement

Boston, MA (On-site)

$95K/yr – $105K/yrDirector/Executive5+ years expFull time

Posted 5 hrs ago

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Job Summary

Owns and leads the school's internal and external communications, branding, and advancement activities, overseeing strategy, content, media relations, and donor engagement across multiple channels.

  • Shape strategic communications and family engagement across departments.
  • Drive multi-channel storytelling, campaigns, and donor communications to support visibility and fundraising.

Job Description

Responsibilities

  • Communications & Digital Strategy
  • - Develop, implement, and continuously improve the school's communication strategy, standards, and workflows to ensure clear, timely, consistent, and mission-aligned communication across the organization.
  • - Create, write, edit, and publish internal and external communications, including newsletters, publications, website content, press releases, executive communications, and crisis communications.
  • - Lead the implementation, administration, and continuous improvement of school-wide communication platforms and systems, including ParentSquare and future communication technologies.
  • - Implement and maintain the GISB Communication Handbook, communication standards, templates, and best practices across the School.
  • - Partner with school leaders and departments to improve communication workflows, responsiveness, and the overall family communication experience.
  • - Coordinate the school's communication and stakeholder feedback surveys in collaboration with the Head of Administration and the Director of Enrollment Management & Alumni Relations, including annual satisfaction surveys, Net Promoter Score (NPS) surveys, new family surveys, exit surveys, and other feedback initiatives. Analyze results and implement communication improvements that strengthen transparency, consistency, responsiveness, and community trust.
  • - Develop and maintain relationships with media outlets, journalists, and other media contacts throughout Greater Boston and beyond to increase the School’s visibility and generate positive media coverage.
  • Marketing, Creative Services & Content Development
  • - Develop and implement integrated marketing campaigns that strengthen the school's visibility, reputation, and enrollment efforts.

Requirements

  • Bachelor's degree in Communications, Marketing or a related field.
  • 5+ years of progressive experience in communications, marketing, public relations, advancement, or a related field, preferably in an independent school, nonprofit, or mission-driven organization.
  • Demonstrated experience developing and implementing communication, marketing, and brand initiatives across multiple channels.
  • Exceptional writing, editing, and storytelling skills with the ability to create engaging communications for diverse audiences.
  • Experience managing digital communications, websites, newsletters, social media, and marketing campaigns.
  • Experience managing multiple strategic projects simultaneously while maintaining exceptional attention to detail.
  • Strong relationship-building, organizational, and project management skills, with the ability to collaborate effectively across departments and with external partners.
  • Professional working proficiency in both English and German, with excellent written and verbal communication skills in both languages.
  • Strong technology skills, including experience with content management systems, email communication platforms, design software, and digital collaboration tools.

Preferred

  • Experience in an independent school or nonprofit organization.
  • Experience with fundraising, donor stewardship, sponsorships, or institutional advancement.
  • Experience implementing communication platforms (such as ParentSquare), CRM systems, or other communication technologies.
  • Photography, videography, or graphic design experience.
  • Experience working with international or bilingual communities.
German International School Boston logo

German International School Boston

German International School Boston is a bilingual independent school for students from preschool to grade 12. Learning at GISB is a multilingual, multicultural experience – you will hear a lot of German in the hallways, and our vibrant community also includes speakers of Spanish, French, Hebrew, Mandarin, Turkish, Russian, Akan, and more. GISB graduates gain native-level proficiency in English and German, and receive both a Massachusetts high school diploma and a German International Abitur honors diploma. In multi-grade classrooms, dedicated teachers address each learner’s unique needs as we prepare students for success in a global world. GISB actively seeks to forward the diversity of our committed, collegial, international faculty and staff.

Founded in 2001
Boston, Massachusetts, USA
57 employees (3 in marketing)

Traffic Signals

Monthly Visitors
4.3K

Headcount Trend

Current headcount: ~57

Marketing Team

Marketing Team Size
1 (2% of company)
Median Tenure
11.1 years
Marketing Roles Posted (Last 30 Days)
1