Director, Business Intelligence

Philadelphia, PA (On-site)

$112K/yr – $161K/yrFull time

Posted 2 weeks ago

Job Description

Company Description
PHM is the leading health media agency in the US, built for the modern healthcare experience. Here, industry depth meets media scale, where data becomes direction, where creativity and storytelling bring truth to life, and where orchestration replaces fragmentation.
Dedicated to making brands discovered, PHM redefines what media can do through data, content, and creativity. Because in modern healthcare, the brands that are found are the ones that lead. And when brands lead, advantage follows. Go deeper. Be found.
Overview
Position Summary
The Director Business Intelligence will leverage extensive experience in data analysis and strategic consulting to lead BI efforts for enterprise clients in the health and wellness industry. This role focuses on utilizing data sources to showcase the business impact of media/marketing campaigns while translating insights into actionable strategic recommendations.
Responsibilities
  • Build and maintain professional relationships with client teams, ensuring high-quality communications and deliverables.
  • Collaborate with internal and external stakeholders to develop measurement plans that address client objectives and define program success.
  • Oversee business rules, engagement parameters, and scoping processes, including vendor proposals.
  • Manage internal and third-party data sources to ensure timely and accurate delivery of insights.
  • Analyze data to generate insights and recommendations for program optimization and enhancement.
  • Create and deliver presentations and reports to clients in person or via teleconference.
  • Identify opportunities to expand client engagement through consultative selling and support new business pitches.
  • Provide expertise across HCP and DTC media, data integration projects, scoping/staffing, and third-party partnerships.
  • Develop measurement frameworks incorporating various analytics methods, KPI evaluations, and actionable recommendations.
  • Manage multiple client projects concurrently, adapting to diverse needs and opportunities.
  • Exhibit high emotional intelligence in stakeholder management, fostering effective collaboration.
Requirements
  • Bachelor’s degree required (preferably BS in related field); Master’s degree preferred.
  • 7+ years’ experience in data/analytics consulting or quantitative marketing/analysis; healthcare/pharmaceuticals experience a plus.
  • Deep understanding of multi-channel marketing mix utilization.
  • Advanced skills in project/time management, problem-solving, quantitative analysis, communication, and intellectual curiosity.
  • Experience recruiting, managing, and developing junior team members.
  • Proficiency in MS Excel, Word, PowerPoint, and familiarity with BI tools (e.g., MicroStrategy, Datorama).
  • Willingness to travel up to 15%.
Additional Information
Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: USD $112,290.00 - USD $161,280.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/19/2026.
Publicis Health Media logo

Publicis Health Media

Publicis Health Media (PHM) is the market-leading media agency in the health category, providing unmatched DTC and HCP health, wellness and pharmaceutical expertise, innovation and unmatched clout.Our team of market makers works closely with an expansive set of consumer and HCP media partners, consistently identifying first-to-market opportunities that help our clients disrupt their categories and drive business growth. We believe that everyone deserves to have a positive healthcare experience. That healthcare marketing must go beyond the expected and the traditional. That we need to push the boundaries of media through data, content, commerce and creativity. Together we create powerful experiences that matter, driving better health outcomes for the people we serve.

Founded in 2012
Philadelphia, Pennsylvania, USA
800 employees (170 in marketing)

Salaries

Posted range

$112K/yr – $161K/yr

Taken straight from the job posting.

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Director, Business Intelligence

Publicis Health Media · Philadelphia, PA · On-site