Responsibilities

• Growth Infrastructure: Define and drive SEIA's annual membership marketing plan to grow acquisition, retention, upgrades, and event registrations.
• Leadership & Advisory: Serve as the senior marketing advisor to the Senior Vice President of Sales & Business Development.
• Performance & Planning: Set annual marketing objectives, metrics, and growth initiatives aligned with organizational priorities.
• Channel & Campaigns: Lead programs for membership recruitment, retention, upgrades, and engagement across email, website, social, digital advertising, marketing automation, and content.
• Partnerships & Revenue: Align with Business Development to hit membership revenue, sponsorship revenue, and event registration goals.

Requirements

• Bachelor’s degree in Marketing, Communications, Business Administration, Digital Marketing, or related field.
• 3-5 years of progressive marketing experience, including at least 3 years in a leadership role.
• Demonstrated success developing and executing strategic marketing programs that drive measurable revenue growth and engagement.
• Experience in AI-driven marketing, including content creation, personalization, campaign optimization, and predictive analytics.
• Proven experience leading marketing teams, managing budgets, and overseeing cross-functional initiatives.
• Strong understanding of membership organizations, trade associations, nonprofit organizations, or B2B marketing environments.
• Experience with CRM systems, marketing automation platforms, website strategy, digital marketing, and lead generation.
• Ability to analyze marketing performance data and translate insights into actionable growth strategies.
• Strong executive communication skills, including experience presenting strategic initiatives and performance results to senior leaders or boards.
• Experience within the clean energy industry or a related policy, advocacy, or member-driven environment preferred.

Benefits

• excellent benefits package