Responsibilities

• Steward P&L performance, including revenue, margin, and growth targets
• Closely collaborate with the Brand Equity/Communications lead to sharpen brand and product positioning, architecture, and portfolio strategy
• Lead annual and long-term brand planning aligned to company strategy
• Define seasonal and LTO strategies in close collaboration with sales leadership and commercial teams
• Partner with innovation teams to shape future product roadmap and pipeline
• Set pricing and packaging strategy in partnership with finance and sales
• Ensure alignment between brand strategy and distribution/channel strategy
• Establish clear brand KPIs and track performance across financial and consumer metrics
• Drive cross-functional decision-making on priorities, trade-offs, and investments for long term growth
• Manage brand investment and resource allocation to maximize ROI

Requirements

• 10+ years of experience in brand management, preferably within CPG or consumer businesses
• Direct ownership of brand or category P&L performance
• Experience leading portfolio strategy, including product mix, pricing, and innovation
• Proven ability to translate consumer insights into business and product decisions
• Strong cross-functional leadership across supply chain, sales, finance, and marketing
• Experience making trade-offs between growth, margin, and brand equity
• Ability to operate with high ownership and accountability for business outcomes
• Clear, structured communication skills with senior stakeholders
• Passion and knowledge of the creator / social media space

Benefits

• Competitive Salary
• 100% employer paid option for medical, dental, and vision
• 401(k) with an employer match
• Monthly stipends for wellness & cell phones
• 14 company paid holidays
• Unlimited PTO policy
• Delicious chocolate & snacks of course!