Director, Brand Experience

Chicago, IL (On-site)

$121K/yr – $174K/yrDirector/Executive8+ years expFull time

Posted 3 months ago

Job Summary

Own strategic media leadership and client relationships while guiding a team through audience-led planning, analytics-informed decisions, and flawless execution across campaigns and portfolios.

  • Lead client interactions, write POVs, and translate strategy into final audience plans.
  • Collaborate with analytics and investment teams to apply takeaways and ensure implementation.
  • Foster team collaboration, mentorship, and timely delivery aligned with our mission.

Job Description

Responsibilities - Maintain an in-depth knowledge of current media industry news and brand business (current and historical perspectives) with a focus on upstream initiatives - Ensure the team delivers sound strategic media recommendations based on a clear understanding of brand objectives - Lead the team and day-to-day client interaction and build, maintain, and grow client relationships and client business - Apply your experience to improve critical thinking across the portfolio and set appropriate learning agenda elements - Write and deliver strategies and POV’s as well as oversee the translation of these strategies into the final audience plans - Work with analytics and research teams to identify/apply takeaways and the investment and operations teams to ensure flawless implementation - Analyze client’s audience strategies and work with internal groups to lead business case development - Facilitate team building through collaboration, open communication, and focused project management to assure that assignments are completed in a timely manner - Provide vision, direction, management and support to individuals within the team to ensure their work aligns with our mission and goals - Demonstrate a deep technical understanding as well as problem solving and intervention when necessary Requirements - 8+ years of media planning experience - Previous management experience - Ability to strategically plan campaigns from audience determination, through how to best flight and implement campaigns to align with clients’ strategic goals and benchmarks - Strong understanding of analytics to inform and validate planning and strategy - History of identifying media opportunities, presenting them to clients. - Experience monitoring and recommending improvements to the entire media planning process - Ensuring people are adopting the best-in-class tools, techniques, systems to deliver effective media processes - Portfolio management of paid media for a large brand - Excellent communication (written and verbal along with visual storytelling), diplomacy, and relationship building and decision-making skills with the ability to think creatively. Benefits - Medical coverage - Dental - Vision - Disability - 401K - Parental and family care leave - Family forming assistance - Tuition reimbursement - Flexible time off
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Publicis Collective

As the traditional marketing funnel collapses and fragmentation increases, clients rely on Publicis Collective to be the agency where their media, data, technology, and teams are connected by what matters most – business outcomes. Our strategic agency design, with the OS at the center, allows our expert practitioners to scale with precision, delivering media that drives measurable business performance and transformation. It's worth mentioning that we’re part of the global Publicis Media network. This means we’re backed by the power, resources, and scale of Publicis Groupe, one of the largest and most celebrated marketing and communications platforms on the planet. What’s special about Collective is this - our consultative practitioners think beyond media. We aim to be catalysts for business growth and innovation. We aspire to be the leading media agency for powering business outcomes, known for our unrelenting dedication to excellence.

New York, New York, USA
708 employees (236 in marketing)

Salaries

Posted range

$121K/yr – $174K/yr

Taken straight from the job posting.

The middle of this range ($148K) is 9% below the median base salary for Brand Director roles in the United States ($163K).

Brand Director median pay in the United States

$163K/yr

Most earn $132K to $177K. Based on 20 salaries, including bonus and equity.

See all Publicis Collective salaries

Traffic Signals

Monthly Visitors
2.7K
Traffic Source Mix
Search
28.6%
Direct
46.7%
Referral
5.8%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~708

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Director, Brand Experience

Publicis Collective · Chicago, IL · On-site