Director, Analytics, Data Strategy (Media Advertising) - Contract

New York City, NY (Hybrid)

Salary Not AvailableDirector/Executive7+ years expTemporary

Posted 3 hrs ago

Job Summary

Own the global reporting, analytics, and data integration workstreams to drive client outcomes across markets.

  • Lead global reporting network management and ensure data quality
  • Build and maintain cross‑functional partnerships to enable data‑driven marketing decisions
  • Oversee data integrations and visualization tools (PowerBI, Datorama, Tableau)

Job Description

Responsibilities

  • The successful candidate will have experience and expertise in how to intersect consulting skills, data, advanced analytics and marketing strategy to drive and improve clients' business results
  • Handle day-to-day operations of the global reporting dashboard for assigned brands and markets. Be the main contact and first line for customer concerns. Collaborate with the SVP on issues affecting multiple markets
  • Support global reporting network management, ensuring consistency and alignment across regional teams
  • Build and maintain strong relationships with internal collaborators and client groups
  • Champion a culture of 'always on' data-driven decision making, helping institutionalize the use of customer-focused analytics in media/marketing investment planning
  • Manage data integrations utilizing taxonomy nomenclature and make recommendations for data visualization to showcase media performance through the use of PowerBI, Datorama, or Tableau
  • Lead a team to perform regular quality assurance/quality control checks on assigned client campaigns to ensure data is processing accurately
  • Operationalize testing as it relates to ensuring taxonomy and necessary ad server/verification tracking has been applied
  • Raise systemic issues, resourcing needs, and roadmap risks to the SVP with clear recommendations

Requirements

  • Minimum 7 years cumulative experience within Media, Analytics, and related fields
  • Experience leading and managing marketing technology projects from ideation through installation
  • Experience with online advertising/media, channel marketing, strategic marketing, off-line advertising/media and/or consulting
  • Experience working with international teams is a plus
  • Solid project management skills
  • Excellent organizational skills and attention to detail a must
  • Excellent presentation and communication skills
  • Demonstrated expertise in core MS Excel functions (vlookup, pivot tables, data visualization)
  • Experience designing jobs that can be promoted from one (Dev) environment to another (Test or Prod) seamlessly, without modification
  • Working understanding of SSIS and ETL best practices within a MS SQL Server environment

Preferred

  • Experience with international teams is a plus
  • Proficiency with Datorama, Tableau, or other data visualization tools is a plus

Benefits

  • The benefits offerings listed are available to U.S. based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
  • If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.
  • All your information will be kept confidential according to EEO guidelines.
  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Monetary assistance and support for Adoption, Surrogacy and Fertility
  • Monetary assistance and support for pet adoption
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
  • Tuition Assistance
  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
  • Matching Gifts programs

Publicis Groupe Holdings B.V

Publicis Groupe Holdings B.V. is an information services company based out of Prof. W.H. Keesomlaan 12, AMSTELVEEN, Netherlands.

Amstelveen, North Holland, NLD
1 employees

Marketing Team

Marketing Roles Posted (Last 30 Days)
25

Headcount Trend

Current headcount: ~1

Director, Analytics, Data Strategy (Media Advertising) - Contract

Publicis Groupe Holdings B.V · New York City, NY · Hybrid