Director, AEO - SEO

USA (On-site)

$183K/yr – $223K/yrDirector/Executive7+ years expFull time

Posted 4 months ago

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Job Summary

Drive global SEO and AI-volume positioning to maximize citations and traffic for an enterprise platform.

  • Own the multi-year GEO/AEO/SEO strategy and drive traffic and conversions across AI landscapes.
  • Must-have: 7–10 years leading B2B organic growth with technical SEO and content architecture.
  • Standout: Experience coordinating cross-functional teams to boost LLM citations.

Job Description

Responsibilities

  • Define and Own Our AEO/GEO/SEO Strategy: Develop and champion a multi-year global strategy that maximizes traffic and conversions across traditional SEO and emerging Answer Engine Optimization (AEO) landscapes.
  • Dominate AI Overviews & LLMs: Develop and execute strategies to maximize inclusion in Google AI Overviews and secure citations as a primary "source of truth" in AI-generated answers across ChatGPT, Perplexity, and Gemini.
  • Off-Site Property Authority: Own our visibility across the platforms that feed LLM training signals. You will optimize off-site properties like Wikipedia, Reddit, G2, LinkedIn, YouTube, and AWS Marketplace. You will ensure our messaging transitions from our low-code history to an "AI-powered application platform" , recognizing that platforms like Reddit are cited in 21-22% of all AI answers.
  • Technical SEO & Platform Migration: Lead the organic search strategy for our Q1/Q2 migration to Webflow. You will provide guidance on technical governance, site-wide crawl efficiency, structured data (JSON-LD), and complex indexation troubleshooting.
  • Cross-Functional Evangelization: Act as a strategic consultant for our Brand, Product Marketing, Corporate Communications, DevRel, and Community teams. You will help them understand how their work feeds the LLM training signal and compounds over time.
  • Next-Generation Measurement: Build and own a measurement framework with organic customers as the north star. You will track new success metrics beyond clicks, including "Share of Model," citation triggers, and AI referral traffic.
OutSystems logo

OutSystems

3.9 Glassdoor

OutSystems is a global leader transforming how companies innovate through software, empowering IT leaders with a better way to build the software that matters most. The OutSystems platform helps companies develop, deploy, and maintain mission-critical applications and agents by unifying and automating the entire software lifecycle. With OutSystems, organizations leverage generative AI to deliver software instantaneously, adapt faster to changing requirements, and reduce technical debt by building on a future-proof platform. Helping customers achieve their business goals by addressing key strategic initiatives, OutSystems delivers software up to 10x faster than traditional development. Recognized as a leader by analysts, IT executives, business leaders, and developers around the world, global brands trust OutSystems to tackle their impossible projects and turn their big ideas into software that moves their business, people, and the world forward. Founded in 2001, the company’s network spans more than 750,000 community members, over 500 partners, and active customers in 80 countries across 21 industries. Learn more at www.outsystems.com.Subscribe to our monthly Developer Newsletter for updates on upcoming events and training, hand-picked technical resources, and much more: https://www.outsystems.com/developer_newsletter/

Founded in 2001
Boston, Massachusetts, USA
2K employees (185 in marketing)
69% recommend to a friend
69% CEO approval

Traffic Signals

Monthly Visitors
530.8K
Monthly Google Ads Budget
$171.8K
Traffic Source Mix
Search
60%
Direct
31.5%
Referral
6.3%
Social
1.5%
Paid
0.6%

Headcount Trend

Current headcount: ~2K

Marketing Team

Marketing Team Size
111 (5% of company)
Median Career Experience
16 years
Median Tenure
2.8 years

Funding

Total Funding
$802.1M
Last Raise
$230M
Series G, 3 years ago

Funding History

  • Oct 2022
    Series G • $230M
  • Feb 2021
    Series E • $150M
  • Sep 2020
    Series Unknown

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