Responsibilities

• Implement and monitor strategic plans to successfully reach annual short-term goals and long-term marketing plans and manage advertising department budgets and expenses.
• Coordinates internal departments at all 3 properties to ensure appropriate and timely marketing of events to maximize impact.
• Developing and implementing strategic advertising plans in conjunction with agencies.
• Manage creative projects from concept to completion and translates marketing objectives into creative strategies.
• Responsible for media strategy and choosing print, radio, TV, e commerce and outdoor media that targets customer base.
• Develop, manage & track budgets, approve media buys & invoices
• Leverage external partners to drive creative development, execution, and reporting across all mediums.
• Communicate and support advertising staff to ensure timely deliverables and efficient operations
• Will act as the liaison person between property agency of record
• Partner with Social & Digital teams to deliver creative assets & support as needed

Requirements

• Bachelor’s degree in marketing or related field preferred
• 5+ years of consumer advertising & media experience.
• Must have excellent organizational skills, the ability to work with senior leadership and have excellent customer relation skills.
• Demonstrated analytical, problem solving and decision-making abilities.
• Possess the ability to interact with multiple people/groups of all levels and to effectively communicate brand strategy
• Must be able to communicate in English.
• Must have excellent written and verbal communication skills.
• Proven proficiency in Microsoft Office, Microsoft Excel, and Microsoft PowerPoint.

Preferred

• Bachelor’s degree in marketing or related field preferred