Director of Advertising

Rancho Mirage, CA (On-site)

Salary Not AvailableDirector/ExecutiveOther

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Owns cross functional marketing orchestration for casino properties, aligning promotions, events, and advertising with revenue goals while ensuring legal clearances and brand consistent execution across channels.

  • Ownership: coordinate strategy and timelines across marketing, agencies, and internal stakeholders for paid media and collateral.
  • Audience/Channels: partner with Digital Marketing and social/PR teams to keep website and campaigns aligned with brand and tribal properties.
  • Governance: ensure legal clearance, budget tracking, and signage quality across printed and digital media.

Job Description

  • Actively manage the strategy development and daily work flow processes between marketing department, internal teams and external agencies to ensure goals are being met for timely delivery of all paid media advertising, signage and collateral materials.
  • Provide creative and administrative support to internal and external partners as related to marketing objectives and ensure clear communication of ideas and timelines to meet those objectives.
  • Create and manage strategies for the development of approved promotions, events and operating projects which support company revenue goals through mass market advertising channels.
  • Work in collaboration with internal team and external agencies to establish timelines that ensure execution of deadlines for all brand marketing, collateral and advertising.
  • Oversee that the Advertising Accounts and Creative teams are accurate in communication regarding both timelines and creative direction for all projects.
  • Responsible for obtaining all legal clearance for advertising copy, trademarks etc.
  • Work with Digital Marketing team to maintain accuracy of the company websites for all properties and select Tribal entities in a timely fashion.
  • Collaborate with Social Marketing, Communications, Media and Community Relations, Sponsorships and Photo/Video Production teams to develop synergistic opportunities in support of marketing and advertising objectives.
  • Disseminate information regarding marketing promotions and events to internal teams and external agencies.
  • Work with internal teams and external agencies to plan, budget, coordinate and execute all film and photo shoots and media requests.