Direct Marketing Manager

Milwaukee, WI (On-site)

$72K/yr – $79K/yrMid Level2+ years expFull time

Posted 1 day ago

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Job Summary

Own and lead high-volume marketing programs for acquisition, retention, and growth, while building and guiding a Marketing Associates team and translating data into actionable insights across campaigns.

  • Lead customer and prospect marketing programs with cross-functional partners
  • Manage and develop Marketing Associates and oversee targeting, segmentation, approvals, and performance tracking
  • Translate campaign performance into opportunities to improve targeting and ROI

Job Description

Responsibilities

  • Lead customer and prospect marketing programs that drive acquisition, retention and growth.
  • Manage and develop a team of Marketing Associates, guiding high-volume campaign execution, including targeting, segmentation, approvals and performance tracking.
  • Own customer file performance and segmentation strategy, translating data into actionable marketing insights.
  • Partner with the Creative, Merchandising, Purchasing, eCommerce and Sales teams to align campaigns with brand guidelines and business priorities.
  • Translate campaign performance and customer behavior into opportunities to improve targeting, engagement and ROI.

Requirements

  • Bachelor’s degree. Major in Marketing, Advertising, Business or related field preferred.
  • 2+ years of experience in Direct Marketing or Database Marketing.
  • Experience in B2B is a plus.
  • Proficient in Microsoft Office and analytical software, including SAS.

Benefits

  • Complete health insurance coverage and 401(k) with 6% employer match that !
  • Multiple bonus programs.
  • Paid holidays and generous paid time off.
  • Tuition Assistance Program that covers professional continuing education.
  • On-site café and first-class fitness center with complimentary personal trainers.
  • Over four miles of beautifully maintained walking trails.
  • Flexible schedule
  • Opportunities for advancement
  • Paid training
  • Professional development assistance
MPI Property Management logo

MPI Property Management

MPI Property Management is a real estate company based out of 2822 W Clyboun Ave, Milwaukee, Wisconsin, United States.

Founded in 1978
Milwaukee, Wisconsin, USA
16 employees (1 in marketing)

Traffic Signals

Monthly Visitors
32.6K
Traffic Source Mix
Search
44.9%
Direct
55.1%

Headcount Trend

Current headcount: ~16

Marketing Team

Marketing Team Size
1 (6% of company)
Marketing Roles Posted (Last 30 Days)
1