Digital Visibility Specialist

Omaha, NE (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

Job Summary

Own the search visibility engine for a regional academic health system, balancing local SEO, content strategy, and AI-informed discovery to drive patient acquisition and trust.

  • Own local and AI-driven search visibility across NebraskaMed.com and connected properties.
  • Lead technical SEO, content strategy, and review management to improve findability and reputation.
  • Translate search performance into concrete growth signals for patient acquisition and care access.

Job Description

  • Shape how patients find and choose Nebraska Medicine. As our Digital Visibility Specialist, you will play a critical role in advancing Nebraska Medicine's digital presence by ensuring clinicians, services, and expertise are discoverable wherever patients seek healthcare information.
  • This role sits at the forefront of search innovation, combining technical SEO, content strategy, local search optimization, online reputation management, and emerging AI-driven search technologies.
  • If you're passionate about establishing digital strategies to drive patient acquisition, enhance online visibility, and influence how one of the region's leading academic health systems is represented across the web, this is an opportunity to make a measurable impact on the communities we serve.
  • Advance Nebraska Medicine’s digital visibility, reputation, and patient acquisition by owning search engine optimization (SEO), answer engine optimization (AEO), review management and response, and structured data strategy across NebraskaMed.com and connected digital properties.
  • This role operates at the intersection of technical SEO, content strategy, and emerging AI-driven search, ensuring Nebraska Medicine is authoritative, findable, and correctly represented wherever patients seek care.
Nebraska Medicine logo

Nebraska Medicine

Nebraska Medicine, the region’s leading academic health network, serves the Omaha metro and beyond. It offers access to more than 1,400 physicians and over 70 specialty and primary care clinics. The network's commitment to "Serious Medicine, Extraordinary Care" is upheld by more than 10,000 dedicated employees, and is evident in its two hospitals, Nebraska Medical Center and Bellevue Medical Center, which provide over 800 licensed beds. Nebraska Medical Center, the state's largest hospital, has been recognized for its excellence by U.S. News & World Report, Becker’s Hospital Review and Forbes. Together with its research and education partner, University of Nebraska Medical Center (UNMC), Nebraska Medicine strives to transform lives and foster a healthy future for all through top-tier educational programs, groundbreaking research and exceptional patient care.

Omaha, Nebraska, USA
5.6K employees
Nebraska Medicine logo

Digital Visibility Specialist

Nebraska Medicine · Omaha, NE · Hybrid