Responsibilities

• Manage, draft, produce, and publish content and copy for the CAP Action social media channels.
• Develop and implement social growth and engagement strategies for both planned campaigns and rapid-response moments.
• Identify digital strategies to find and grow audiences for CAP Action messaging, increasing awareness of these ideas within targeted high-value audiences.
• Work directly with creative and policy teams to pitch and produce social graphics, memes, and video content.
• Identify and share performance insights to inform American Progress’ engagement strategies.
• Actively participate in and contribute ideas to team brainstorms and planning meetings.
• Think outside the box when it comes to connecting trends on Instagram, TikTok, and other platforms to the organization’s strategic messaging priorities.
• Contribute to and maintain shared publishing calendars for CAP Action, utilized by multiple teams for ongoing scheduling and coordination.
• Contribute to coverage of major live events in concert with the Communications department, policy teams, and others.
• Maintain direct lines of communication and reporting across American Progress.

Requirements

• Bachelor’s degree or equivalent work experience.
• Two to three years of professional experience in social media or digital communications, ideally at a nonprofit, public policy, or political organization.
• Excellent writing skills, strong proofreading skills, and sound editorial and ethical judgment.
• A track record of running successful social media campaigns across platforms.
• A strong understanding of internet and meme culture and how to apply those findings to the team’s work.
• Experience deploying timely content during rapid-response scenarios.
• Familiarity with social media listening and analytics tools.
• Experience using social media to drive meaningful online and offline actions.
• Attention to detail and an ability to juggle multiple projects for different stakeholders.
• Openness to developing new skills and experimenting with new strategies and tactics.

Benefits

• American Progress offers full and competitive benefits packages.