Digital Storytelling, Content and AI Innovation

Saint Paul, MN (On-site)

Salary Not AvailableIntern/New GradFull time

Posted 2 months ago

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Job Summary

Own end-to-end digital storytelling for The Doran Group by producing on-brand photo/video content, enabling scalable social programs through AI-assisted workflows, and turning resident stories and community highlights into engaging assets that drive reach and engagement.

  • Content Production: Create luxury-brand photo/video content and neighborhood storytelling that fuels social channels.
  • AI-Driven Workflows: Build repeatable AI-assisted content pipelines and tooling to scale content creation.
  • Asset & Performance: Organize a growing media library and analyze content performance to inform optimization.

Job Description

Responsibilities

  • Create engaging, on-brand photo and video content for The Doran Group's corporate and property-specific social media platforms.
  • Capture original content at luxury apartment communities throughout our portfolio (and neighborhoods), highlighting amenities, design features, team members, neighborhood experiences, and the lifestyle that is Crafted for Living.
  • Help develop and maintain annual content calendars that support corporate and community marketing initiatives.
  • Research emerging social media trends, content formats, AI-powered tools, and digital marketing technologies that can improve content creation, planning, and audience engagement.
  • Help build repeatable, AI-assisted content workflows that transform existing content assets and newly captured content into scalable social media programs.
  • Organize and maintain a growing library of photography, video assets, content ideas, and creative resources that can be leveraged across multiple marketing channels.
  • Leverage the expertise and insights of onsite team members to uncover authentic stories, unique resident experiences, and community highlights.
  • Analyze content performance and provide recommendations for improving engagement, reach, and overall effectiveness.
  • Complete an independent project that supports company objectives while aligning with your professional interests and career goals.

Requirements

  • Excellent academic record in undergraduate studies to date.
  • Relevant coursework in marketing, communications, journalism, digital media, business, public relations, graphic design, or related fields.
  • Extensive social media experience, including both photo and video content creation.
  • Strong interest in emerging technology, AI-assisted content creation, digital marketing, and social media strategy.
  • Experience using video editing tools such as CapCut, Canva, Adobe Premiere Rush, or similar platforms.
  • Excellent punctuation, spelling, grammar, and communication skills.
  • Curiosity, creativity, and a genuine enthusiasm for learning in a fast-paced environment.
  • Strong organizational skills and the ability to manage multiple projects simultaneously.
  • Access to a smartphone capable of capturing high-quality photo and video content.
  • Candidates must be able to work in the United States for an indefinite period without sponsorship.

Preferred

  • Experience managing personal, student organization, creator, or business social media accounts.
  • Experience creating short-form video content for Instagram Reels, TikTok, YouTube Shorts, or similar platforms.
  • Familiarity with AI-assisted content creation tools, automation platforms, or digital workflow technologies.
  • Photography, videography, graphic design, or content portfolio samples.

Benefits

  • Not eligible for benefits or PTO, this position is eligible for ESST and MN Paid Leave.
The Doran Group logo

The Doran Group

High design combined with dedicated 5-star service ensure a level of luxury apartment living.

Founded in 2007
Eden Prairie, Minnesota, USA
51 employees (2 in marketing)

Traffic Signals

Monthly Visitors
1.9K
Traffic Source Mix
Search
35%
Direct
44.2%
Referral
5.7%
Social
13.8%
Paid
1.2%

Headcount Trend

Current headcount: ~51

Marketing Team

Marketing Team Size
2 (4% of company)