Digital and Social Content Manager

Atlanta, GA (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive Lovett School’s social storytelling by producing mobile-first visuals, coordinating multi-platform content, and coaching student creators.

  • Own day-to-day operations of official social media accounts.
  • Strong photography and short-form video production skills with a portfolio.
  • 4+ years of digital content creation and social media management experience for an institution.

Job Description

Responsibilities

  • Create compelling visual content: capture, edit, and produce mobile-first photography, reels, stories, and short-form video that highlights student experiences and major school moments
  • Write clear, engaging captions and short-form copy that bring those moments to life
  • Conduct brief interviews to ensure content reflects people and programs with care and authenticity
  • Maintain an organized digital asset library for future storytelling
  • Oversee day-to-day operations of official social media accounts (Instagram, Facebook, X, YouTube, LinkedIn)
  • Schedule content, engage with our community, and monitor for emerging issues
  • Stay ahead of digital trends and platform updates to keep Lovett's presence modern and relevant
  • Launch and support school-affiliated accounts by providing training, toolkits, and templates
  • Coach student contributors for Student Life social content with appropriate guardrails and quality control
  • Use analytics and insights to provide data-driven recommendations for strategy

Requirements

  • Bachelor's degree in communications, marketing, journalism, media production, or related field
  • 4+ years of digital content creation and social media management experience for an institution, brand, or organization
  • Strong photography and short-form video production/editing skills with a demonstrable portfolio (Adobe, Final Cut, Canva, mobile tools)
  • Experience managing high-visibility social accounts across multiple platforms
  • Excellent writing and editing skills for social and short-form storytelling
  • Strong project management and organizational skills

Preferred

  • Experience in K–12 independent schools, higher education, or mission-driven organizations
  • Experience launching new channels (e.g., TikTok) and establishing sustainable content practices
  • Familiarity with digital analytics and reporting

Benefits

  • The Lovett School offers a competitive salary and comprehensive benefits package, including health insurance, retirement plan options, paid time off, and tuition remission benefits.
The Lovett School logo

The Lovett School

The Lovett School is a community of belonging that develops students of honor, faith, and wisdom with the character and intellect to thrive in learning and life. Founded in 1926 by Eva Edwards Lovett, we continue today as an Atlanta independent school serving children in Kindergarten through Grade 12. With an emphasis on the whole child, we provide integrated experiences in academics, arts, athletics, and service through an education grounded in learning, character, and community.

Founded in 1926
Atlanta, Georgia, USA
475 employees (26 in marketing)

Traffic Signals

Monthly Visitors
10.4K
Traffic Source Mix
Search
49.3%
Direct
41.8%
Referral
5.1%
Social
2.8%
Paid
0.9%

Headcount Trend

Current headcount: ~475

Marketing Team

Marketing Team Size
13 (3% of company)

Recent News