Digital Shelf SEO & GEO Manager

Chicago, IL (Hybrid)

$135K/yr – $150K/yrSenior Level5+ years expFull time

Posted 1 day ago

Job Summary

Own and drive the end-to-end digital shelf program, leading product content publishing and optimization across retailer sites, while standardizing metadata, taxonomy, and content reuse. Own analytics-driven improvements to SEO, GEO, and content health, with the ability to onboard new analytics tools and partner with marketing and brand teams on A+ content and brand shops.

  • Lead content publishing, syndication, and optimization across multiple retailer sites
  • Drive digital shelf analytics, benchmarking, and rapid testing to improve visibility and conversions

Job Description

Responsibilities

  • PDP Management
  • - Lead product content publishing and syndication effort across retailer websites including Amazon, Walmart, Costco, Sam’s Target, Kroger, Instacart, Albertsons, Thrive, etc.
  • - Maintain accurate product listings, images, enhanced content, attributes, R&R’s, & nutritional information.
  • - Define and drive structured content standards (metadata, taxonomy, schema) to enable scalable content reuse, consistency, and optimization across DAM, PIM, and CMS ecosystems.
  • Content Optimization
  • - Leverage digital shelf analytics and competitive audits to inform SEO / GEO roadmap incl. product titles, descriptions, feature bullets, keywords.
  • - Support development and execution of A+ content and onsite brand shops in partnership with commerce marketing manager and brand teams.
  • - Drive digital shelf & GEO performance through analytics, competitive benchmarking, and rapid testing of evolving SEO, GEO, and Agentic capabilities.
  • Digital Shelf Analytics
  • - Lead periodic reporting and analysis to inform digital diagnostics across content health, content accuracy, holistic share of search, availability, and ratings & reviews

Requirements

  • Education & Qualifications
  • - Bachelor’s Degree
  • - 5+ years of progressive technical experience in digital shelf management with demonstrated impact on driving SEO, PDD conversion improvement, organic visibility and/or AI search outcomes.
  • - Deep experience with digital shelf tools such as Salsify, Profitero, Syndigo, Stackline, Amazon Vendor/Seller Central.
  • - Experience with structured content, metadata, taxonomy, and platforms such as DAM & PIM.
  • - Hybrid schedule with ability to commute 3 days a week to Chicago-based office.

Preferred

  • CPG experience preferred.

Benefits

  • Immerse yourself in our comprehensive benefits program, with Riverside taking care of the costs!
  • RRSP matching or 401k matching for an empowered financial journey
  • Eligibility to participate in Riverside's Profit Sharing Plan
  • Join Employee-Led Resource Groups (ERGs) championing mental health, sustainability, diversity, women, and LGBTQ+ rights
  • Develop your career further through our Riverside University program and with our Tuition Reimbursement Program
  • An open concept work environment that embodies our Values

Salaries

Posted range

$135K/yr – $150K/yr

Taken straight from the job posting.

See all Riverside Natural Foods Ltd. salaries

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Digital Shelf SEO & GEO Manager

Riverside Natural Foods Ltd. · Chicago, IL · Hybrid