Digital Product Content & Optimization Specialist

New York City, NY (Hybrid)

$68K/yr – $85K/yrMid LevelFull time

Posted 3 days ago

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Job Summary

Own the end-to-end Amazon listings workflow from setup to optimization, driving top rankings and compliant, brand-consistent product pages.

  • Own listing setup, A+ content creation, and SEO improvements across seasons.
  • Collaborate with design and analytics to maintain performance and compliance.

Job Description

Responsibilities

  • Set up new product listings on Amazon Seller Central, ensuring accuracy, compliance, and brand consistency.
  • Build visually engaging and conversion-focused A+ Content pages, collaborating with our design team to bring product stories to life.
  • Conduct keyword research using tools like Helium 10, Jungle Scout, or MerchantWords to optimize titles, bullet points, and backend search terms.
  • Audit and update existing listings to improve SEO, click-through rates, and conversion rates.
  • Monitor listing performance metrics and make data-driven adjustments to maintain top rankings.
  • Troubleshoot and resolve listing issues, suppressed products, or policy compliance alerts.
  • Manage image library for all brands
  • Manage catalog updates throughout the season
  • Collaborate with internal and external partners to ensure all digital assets are available, current and accurate

Requirements

  • Proven experience managing Amazon Seller Central listings and creating A+ Content.
  • Strong understanding of Amazon SEO, keyword research, and ranking strategies.
  • Excellent attention to detail and ability to write clear, persuasive product copy.
  • A proactive, problem-solving mindset with the ability to work independently.

Preferred

  • Opportunities to expand your skills into PPC campaigns, brand registry management, and marketplace expansion.
  • Access to premium Amazon optimization tools and training resources.
  • Flexible work arrangements—remote or hybrid options available.
Vida Shoes International logo

Vida Shoes International

Since 1973, Vida Shoes International has been committed to becoming a global leader in the footwear industry. We are dedicated to designing, producing and marketing quality branded footwear using our expansive international resources. Our wealth of knowledge stems from the diversity of brands and successful products we have produced year after year.

Founded in 1973
New York, New York, USA
186 employees (57 in marketing)

Traffic Signals

Monthly Visitors
2.7K
Traffic Source Mix
Search
11.6%
Direct
25.1%
Referral
52.5%
Social
9.4%
Paid
1.2%

Headcount Trend

Current headcount: ~186

Marketing Team

Marketing Team Size
29 (16% of company)
Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
5