Responsibilities

• Own the Digital PR relationship for 4-6 assigned clients
• Lead DPR conversations, set expectations, communicate campaign progress and performance, navigate challenges, and identify opportunities to improve the engagement
• Be accountable for client satisfaction, retention, and the overall quality of the DPR experience
• Lead strategy for assigned clients, including developing campaign roadmaps, identifying timely news opportunities, evaluating campaign ideas, and determining the right mix of proprietary data, reactive PR, linkable assets, and other promotion levers
• Ensure campaigns align with client objectives, news cycles, and media demand
• Oversee the end-to-end campaign lifecycle across assigned accounts, ensuring campaigns are properly scoped, scheduled, launched, and promoted on time
• Proactively identify blockers, manage competing priorities, and coordinate with internal stakeholders to keep work moving
• Provide direction and support to a team of 2-3 Data Journalists and PR Specialists working on assigned accounts
• Delegate effectively, provide actionable feedback, and develop team members' strategic and executional capabilities
• Monitor campaign and account performance against DPR KPIs, such media mentions, mentions per campaign, open rates, on-time launches, and client satisfaction

Requirements

• 5+ years of PR experience in an agency environment
• Proven experience managing client relationships and being the primary point of contact for accounts
• Experience developing campaign strategy and roadmaps, including proprietary data, reactive PR, and linkable assets
• Experience leading and mentoring a PR team
• Experience using project management and team collaboration platforms like Google Workspace, Slack, Zoom, and/or Productive
• Strong written and verbal communication skills for client-facing presentations and difficult conversations
• Track record of hitting performance KPIs such as media placements, LLM mentions, backlinks, and on-time campaign delivery
• Ability to set priorities, meet deadlines, and work independently
• Experience working with clients in the fintech, SaaS, and/or ecommerce industries
• Familiarity with media relationship-building and pitch strategy

Preferred

• Experience working with clients in the fintech, SaaS, and/or ecommerce industries
• Familiarity with media relationship-building and pitch strategy
• Experience with performance reporting tools and client dashboards
• Bachelor’s degree in marketing, public relations, journalism, or a related field
• Experience working and collaborating in a 100% remote setting with teammates and clients across multiple time zones

Benefits

• Perks for U.S. employees include 100% health, dental, and vision benefits, unlimited PTO, and remote-friendly work environments (with a preference for Austin or a willingness to travel for periodic team gatherings).
• Siege Media values diversity. We encourage people of color, LGBTQIA+ folks, veterans, parents and those with disabilities to apply. We are committed to helping all people succeed at Siege. If you require reasonable accommodation to complete our application or interview process, please let us know.