Digital Placement Manager

Columbus, OH (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own the end-to-end paid media execution for political/advocacy campaigns, turning data into actionable optimizations and strong client recommendations across search, social, display, video, and programmatic channels.

  • Campaign Execution: Build, traffic, and QA digital ads across paid search, paid social, display, video, and programmatic so targets and KPIs are met.
  • Performance & Insights: Analyze results, surface actionable insights, and draft client-ready recaps to drive optimization decisions.
  • Audience & Targeting: Support audience research and targeting strategy across channels to improve reach and effectiveness.

Job Description

Responsibilities

  • Building, trafficking, and QA’ing digital ad campaigns end-to-end across paid search, paid social, display, video, and programmatic ads
  • Handling day-to-day campaign optimization against KPIs and surfacing actionable performance insights
  • Drafting performance reports and client-ready recaps that turn data into clear recommendations
  • Supporting audience research and targeting strategy across paid social, display, video, and programmatic ads
  • Managing relationships with platform reps, ad vendors, and programmatic partners
  • Ensuring all campaign details are 100% error-free

Requirements

  • Two to four years of hands-on digital ad placement experience
  • Working proficiency in at least one of the following: Google Ads, Meta (Facebook) Ads Manager, X Ads, or a programmatic DSP such as The Trade Desk or Google DV360
  • Strong analytical instincts and comfort working in spreadsheets and platform reporting tools
  • Meticulous attention to detail and the ability to manage multiple campaigns under tight deadlines
  • Excellent written and verbal communication skills
  • Familiarity with ad tech fundamentals: pixel implementation, conversion tracking, UTMs, and insertion order / billing workflows

Preferred

  • Prior experience with political, advocacy, or public affairs campaigns is a plus
  • Familiarity with additional platforms beyond your primary expertise (e.g., CTV/OTT DSPs, TikTok Ads, LinkedIn Campaign Manager) is a plus
FlexPoint Media logo

FlexPoint Media

FlexPoint Media is an omnichannel media strategy firm dedicated to helping organizations shape public opinion. We maximize the impact of your organization by combining efficient media placement with cutting-edge digital strategy.

Founded in 2017
Alexandria, Virginia, USA
19 employees (6 in marketing)

Traffic Signals

Monthly Visitors
1.2K
Traffic Source Mix
Search
34.1%
Direct
45.9%
Referral
7.2%
Social
11.2%
Paid
1.1%

Headcount Trend

Current headcount: ~19

Marketing Team

Marketing Team Size
4 (21% of company)