Digital Media Specialist

Kansas, USA (Unknown)

Salary Not AvailableMid Level3+ years expFull time

Posted 23 hrs ago

Job Summary

Owns end-to-end multimedia production and social media strategy, leads content development and project management across channels, and partners with leadership to set measurable objectives and track impact.

  • Oversees social media content creation and graphics production.
  • Aligns messaging with strategic plans and tracks impact to boost brand presence.

Job Description

Responsibilities

  • 50% Media and Graphic Design Production
  • Capture and produce all social media content. Production work includes but is not limited to graphic overlay/design and editing.
  • Create graphics for a variety of projects including, but not limited to, promotional materials, marketing content, websites, and job postings.
  • Identify target audiences and develop social media content with specific objectives across different channels and segments.
  • Identify effectiveness and impact of current social media initiatives with tracking and analysis and optimize accordingly.
  • Increases brand awareness and market share at both a local and national level through social media platforms.
  • 30% Content Development and Project Management
  • Provide content for media projects, ensuring consistency across the program portfolio.
  • Develop content and media for dissemination via social media, websites, and other distribution.
  • Ensure that key messages align with the Vice Provost’s strategic plan.

Requirements

  • Valid Kansas driver’s license or ability to obtain one within 90 days.
  • High School diploma or GED equivalency and four years relevant experience, or associate’s degree and two years relevant experience, or a bachelor’s degree in a related field.
  • A minimum of three years relevant experience.
  • Experience in studio photography, photography software, and video and multimedia production, as evidenced in application materials.
  • Excellent written communication skills as evidenced in application materials.

Preferred

  • Experience with customer relationship management principles and tools, as evidenced by application materials.
  • Experience developing successful creative campaigns, as evidenced by application materials.
  • Experience in developing brand strategy or campaign plans, as evidenced by application materials.
  • Experience working with teams on large-scale, long-term projects, as evidenced by application materials.
  • Prioritization skills to establish and manage critical deadlines for self and team.
  • Attention to detail and the desire to contribute to issue-identification and problem-solving, as evidenced in application materials and interview.
  • Technically proficient in graphic design, to include experience with graphic design software, as evidenced by application materials.
  • Experience with website design and management, as evidenced by application materials.

Benefits

  • paid vacation
  • sick leave
  • ten paid holidays
  • one discretionary day
  • retirement program
  • medical and dental insurance
  • life and disability insurance
  • other benefit plan options
  • State of Kansas discounts offered by various vendors
  • education and professional development opportunities
University of Kansas logo

University of Kansas

Our primary goal is to equip our graduates with a competitive advantage, which will increase their ability to be hired, result in faster promotions to higher levels of authority and ensure that they can remain productive in this career as long as they wish.We achieve this goal through: - state of the art or state of the research class content - options for in-class and remote students to participate live in activities and discussions - a broad range of supplemental courses to provide theory not available in some design classes - classes based on actual design practice and engineering exam knowledge topics

Founded in 1993
Lawrence, Kansas, USA
11 employees (2 in marketing)

Traffic Signals

Monthly Visitors
3.3M
Monthly Google Ads Budget
$298.8K
Traffic Source Mix
Search
38.9%
Direct
53.8%
Referral
5.9%
Social
0.6%
Paid
0.6%

Headcount Trend

Current headcount: ~11

Recent News

University of Kansas logo

Digital Media Specialist

University of Kansas · Kansas, USA · Unknown