Digital Media Planner - Strategist (EST)

USA (On-site)

Mid Level2+ years expFull time

Posted 21 hrs ago

AI Summary

Channel Factory logo

Channel Factory

VideoSaaS

Marketing team

135

Employees

710

Headquarters

Rowland Heights, California, USA

Founded

2010
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory’s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser's campaign run against unsuitable videos, such as children’s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just ‘set it and forget it’ when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.

Every Marketing Job, in One Place

We scan 170K+ company career pages and every major job board so you never miss an opportunity.

Search Jobs

Your next marketing role is waiting.

  • Roles from companies you’d actually want to work for

    Real marketing roles from real companies — all in one job board.

  • Find jobs before they hit LinkedIn

    Jobs sourced directly from company career pages — updated every day.

  • Only the roles that match you

    Cut through the noise with 15+ filters like work mode, company type, specialisation, salary, and more.

  • Stand out from hundreds of applications

    Be first in line for new roles with smart, real-time alerts to your inbox.