Digital Media Manager

Houston, TX (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 6 months ago

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Job Summary

Strategic retailer media role focusing on planning, budgeting, and optimization across platforms. Requirements emphasize a bachelor’s degree and 5+ years in media planning/buying, with strong analytics and vendor management. Nice-to-have highlights experience with major retailer media networks.

Job Description

Responsibilities

  • Develop and execute retailer media strategies across multiple platforms.
  • Manage vendor relationships and negotiate media buys, pricing, and placement schedules.
  • Optimize media spend to maximize return on ad spend (ROAS).
  • Coordinate with internal teams to align media plans with brand objectives.
  • Lead the development and execution of campaign assets with support from in-house creative and agencies.
  • Oversee campaign tactics, execution, and pacing to ensure timely delivery.
  • Monitor budgets and control spending across all media campaigns.
  • Track performance metrics and provide monthly reporting on campaign outcomes.
  • Research and recommend new media strategies, platforms, and channels.
  • Ensure compliance with retailer media guidelines and brand standards.
Electrolit USA logo

Electrolit USA

Electrolit is a hydration beverage manufactured by Grupo Pisa, the leading pharmaceutical Company in Latin America, with more than 70 years in the market.Electrolit was first launched in 1950 as an oral solution to treat dehydration in children.Its unique formula, great taste and variety of flavors has positioned the product as the preferred premium hydration beverage for children and adults.Produced with pharmaceutical quality grade ingredients in the most innovative manufacturing facility, with a fully automated and integrated manufacturing process.Due to the success of the product in Mexico, Grupo Pisa decided to create CAB Enterprises Inc in 2014, the exclusive distributor of Electrolit in the United States and the company responsible for positioning the brand as the best premium hydration beverage in the country.www.pisa.com.mx

Founded in 2014
Houston, Texas, USA
219 employees (42 in marketing)

Traffic Signals

Monthly Visitors
23.2K
Traffic Source Mix
Search
49.7%
Direct
37.4%
Referral
6.4%
Social
5.4%
Paid
1%

Headcount Trend

Current headcount: ~219

Marketing Team

Marketing Team Size
40 (18% of company)

Recent News