Digital Media Coordinator (Bridgeport, CT) at The WorkPlace | Bridgeport, CT | $47K/yr – $55K/yr

The WorkPlace

Digital Media Coordinator (Bridgeport, CT)

Bridgeport, CT (On-site)

$47K/yr – $55K/yrMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive social media and communications for The WorkPlace, overseeing content, strategy, and vendor relationships.

Own day-to-day social channels and content creation.
Must-have: Strong storytelling, analytics, and WordPress familiarity.
Standout: AI-driven video creation and brand governance.

Job Description

Responsibilities

Day-to-day management of various social media platforms, including posting content and engaging the social communities.
Updating and managing websites in the WorkPlace’s portfolio of sites.
Support email marketing activities using Constant Contact and other email platforms.
Create custom images, videos, and content specifically for the social media platforms.
Report week-to-week analytics on each channel’s top-performing posts, top tweets, etc.
Superior attention to detail and scrupulous mindset, especially for social copywriting, editing, and brand governance.
Responsible for successfully planning, developing, and executing on communication strategies and messaging that support the business objectives of The WorkPlace. This will involve drafting and delivering communications that inform, educate, align, and engage leaders, managers, and employees.
Develop new methods of leveraging social media to engage targeted audiences.
Work with internal partners to develop engaging, audience-specific content using a variety of communication tools, such as video, podcasts, articles, and webcasts.
Responsible for managing external vendor relationships in support of marketing and communications.
Responsible for planning, creating, and managing AI-driven video content that aligns with our brand’s voice and strategy.
Other duties as assigned.

Requirements

Excellent project management skills with the ability to handle multiple projects simultaneously and meet tight deadlines.
Strong storytelling skills with a creative mindset and attention to detail.
Familiarity with SEO, analytics tools (e.g., Google Analytics, social media insights), and data-driven decision-making.
Prior working experience with Microsoft Office 365 Suite
Ability to think critically, innovatively, and proactively
Excellent verbal and written communication
Ability to manage multiple project timelines simultaneously
Strong understanding of current social media platforms
Utilization of Photoshop and Premiere Pro skills
Proficiency with AI-driven video creation and editing tools (e.g., Canva, Adobe Express, Adobe Premiere, CapCut, Lumen5).
Familiarity with Google Analytics
Strong understanding of WordPress content management system
Bachelor’s degree in marketing/communication; or 1-2 years related experience; or equivalent combination of education and experience.

Preferred

Graphic design skills and competency in Adobe Creative Cloud (Photoshop, Premiere Pro, InDesign) preferred.

Benefits

401K/Pension
Parental leave
Health insurance
Paid time off
Vision insurance
Dental insurance
Paid sick time
Life Insurance
Flexible Spending Account (FSA)
Employee Assistance Program (EAP)

The WorkPlace

Serving as southwest Connecticut's Workforce Development Board we administer job training and preparation funds distributed by state and federal agencies. To provide much needed additional "fill-the-gap" services and training, we also pursue competitive grants and funding from foundations and corporations.Together with community partners, The WorkPlace provides targeted programs and employment services designed to help job seekers identify or regain a career that will facilitate their success. Additionally, we ensure that employers are able to find the workforce talent they need to operate and compete in a global marketplace.We regularly share ideas, best practices and lessons learned with lawmakers, foundations, think tanks and other workforce development organizations around the country. The WorkPlace operates American Job Centers (AJCs) in Rhode Island as well as Massachusetts. The WorkPlace also provides guidance and support to several AJCs in New Jersey, Ohio, Virginia, New York.The total cost of the Senior Community Service Employment Program (SCSEP) is $13,151,948. $11,836,754 (90%) is funded through a U.S. Department of Labor grant. The other $1,315,194 (10%) is funded through non-federal resources.

Founded in 1983

Bridgeport, Connecticut, USA

www.workplace.org