DIGITAL MARKETING STRATEGIST

Responsibilities

• Shape how leading neurology publications connect with audiences across the digital landscape.
• Implements changes, updates, and new features on the publications’ digital platforms to best serve readers with the latest content in neurology research.
• Optimizes audience-engagement strategies across journal websites.
• Develops and executes social media posts, including paid social posts, and collaborates with podcast and other multimedia team members.
• Working closely with editorial teams, the AAN Operations Division, content owners, and vendors, this role creates consistent, accessible, measurable, and user-centered experiences.

Requirements

• Bachelor’s degree in English, Communications, Humanities or related field
• Minimum of 5 years of experience working in a web environment, using web tools, and developing and editing content
• Demonstrated ability to uphold the AAN’s values
• Experience managing social media accounts within a defined governance framework
• Experience with web editing and content management systems
• Experience with podcast or multimedia production, publishing, distribution or analytics
• Experience applying brand standards across websites, social channels, paid media, and multimedia
• Demonstrated judgment in distinguishing editorial decisions from channel, brand, and promotional decisions
• Excellent written and verbal communication skills
• Strong organizational skills, and consistent outstanding attention to detail

Preferred

• Experience with UI/UX practices is preferred
• Proficiency with Microsoft Power BI is preferred

Benefits

• Our excellent benefits package that works as hard for you as you do.
• - Thrive at Work and Beyond
• - Flexible work arrangements
• - Generous PTO & holidays
• - Comprehensive wellness programs
• - Paid parental, family, and bereavement leave
• - Benefits to Secure Your Future
• - Competitive salary & incentive program
• - 10.5% 401(k) contribution & financial planning resources
• - Paid life, and both long- and short-term disability insurance